Speaker
operating expense for so many people. And if you guys are anything like me, I get shiny object syndrome all the time. So it's like, oh, but I could do this thing with that thing. And you just end up bolting all these different things on before you know it. I've got Calendly plus Zoom plus my CRM. Why do I need 10 different things that do the same thing? Yeah. And then at least in our industry, I'm sure it's the same in lots of other industries. There are so many people that are coming out with new things that are going to make you a better planner, help you be more efficient, all of the things. And so it is very easy, especially when you get into those like, Oh, it's a 30 day trial. And then, and then you forget to cancel it, even if you're not using it. And before you know it, you're, you know, hundreds of dollars, if not more is going out the the door every month and