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Navigating Relationships While Building Your Brand image

Navigating Relationships While Building Your Brand

S1 E6 · The Pathless Path
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8 Plays5 months ago

Can you grow a soul-led brand and keep your heart open? In this episode, we unpack the messy, honest truth behind balancing relationships, creativity, and business building, without losing yourself in the process.

We talk boundaries, burnout, inner guilt, and what it really means to protect your energy while staying committed to your purpose. Whether you’re in a relationship, healing from one, or just trying to stay sane while building your dream, this one’s for you.

🎧 Now streaming on Spotify, Amazon & More

Tag us @walkthepathlesspath | @kikstr | @natural.nadja

If something here made you pause or feel seen, pass it on. These convos are meant to be shared.

Stay wild. Stay weird. We’ll catch you next episode.

Transcript

Introduction: Navigating Relationships and Business

00:00:00
Speaker
Hey guys, welcome back to today's episode. In today's episode, we are going to be talking about navigating relationships or building your brand. Can you grow a business and keep your heart open?
00:00:16
Speaker
We'll share how to balance partnership and passion. I'm excited to jump into this topic. We haven't talked about it before. Absolutely. That's exciting too.

Balancing Business and Personal Life

00:00:28
Speaker
Exactly. And I mean, let's be honest, we're human trying to navigate building a business, structuring a business and having a relationship. That takes a lot of time and effort.
00:00:38
Speaker
Like it's a good balancing act that you're having to do. it's an It's a good balance, but it's also a vital one. Like it's it's an important one to know how to navigate the two.
00:00:54
Speaker
Protecting your spirit, protecting your energy. Things can get intense. So like, you know, work being intense and everything. Is there like a boundary that you've like utilized in order to salvage your relationship or friendship or like stare at like keep it on course kind of situation?
00:01:20
Speaker
yeah And the first one that comes to mind, as you said, that is lately, In the last couple of weeks, I have been using my my boundary and one of my biggest boundaries to not be on my phone while I'm working.
00:01:40
Speaker
i know that it's it's difficult it's difficult because my friends are always messaging me knowing that I'm working. And that's helping me keep me focused in the business, but also not keep me not keeping me short with my friends and not giving them the the the the slow, the few minutes that I have to respond to them. I wanna give my friends the undivided attention that they deserve when we're messaging each other.
00:02:09
Speaker
So if I know I'm busy at work, I can see the text meet and I won't get back to them right away. And I think that that's an important boundary to have.
00:02:21
Speaker
like how do you manage that with your friendship and your work? I like to be clear about things that I'm doing. you You know, I love a good structure to things. um Our listeners i might might not know. And sometimes I am chaotic and a little bit hilton skelter.
00:02:37
Speaker
but what i Like ah the other day i was talking to one of my friends from work and they're like, oh, you know, like, what do you have? What plans you have? You know, like we're coming into Memorial weekend.
00:02:49
Speaker
And I was like, oh, well, you know, our, my recording day is on Saturday. So that's like something that I know come hell or high water, unless we've like communicated with each other.
00:03:02
Speaker
that something's going on and we may, we adjust it. i all I always let everybody know. i'm like, listen, I love you. i will schedule some time to see you at a later date or on another day, but this is very important to me, like building this business.
00:03:21
Speaker
So you can't have time with me, but we just need to kind of figure out when that time is going to work best for everybody. So we can all, you know, cause we're human. We need that human connection.
00:03:35
Speaker
So it's really just kind of like scheduling myself and letting people know, listen, this is the time that I need in order for me to do my, do our recordings, you know, to help build our business, to continue educating people and giving them, you know, our little tips and tricks every once in a while. so Like, yeah, that's that's how I like to do it. That's how I like to schedule myself.
00:04:02
Speaker
I like that you provide clarity to your friends. In my experience, I feel like sometimes there are some people that don't need explanation to what I'm doing.
00:04:14
Speaker
And so i don't want to leak my energy out to everyone. And i also, I'm careful with who I say things to because not everybody has good intentions for you.
00:04:26
Speaker
And you just never know who people are going place bad juju on on on your dreams. And so especially the people who are spiritual. that Because they know how toe how to manipulate energy and they know how to work with energy. And so you have to be careful and who you say those things to. So that's a boundary for me that I don't always tell people like everything that goes on in my life because they don't need to know.
00:04:52
Speaker
But especially, you know, what goes on in my life with work. Because you just never know what they say that to your face. Oh my God, congratulations. And then behind your back, they're just like, she ain't going to make it.
00:05:08
Speaker
And this is something that I don't need to deal with in addition to like the five other thousand things I have going on So keeping my circle small is one thing. And I know who I can share things with and who I can't.
00:05:24
Speaker
But I also know how to, you know, make it private, release certain things, but not everything. So it's kind of like, yeah, I'm recording a part a podcast. I don't, I just leave it at that. It's like when people ask, I'm like, yeah, it's, oh, that's great. And I just leave it at that.
00:05:43
Speaker
I feel you with that. I feel like I don't have, I could count on my hands on just on probably just one hand, maybe a little bit of my second hand. The amount of people that I actually interact with, honestly.
00:05:56
Speaker
Keep the circle small. And I completely agree with that. Of who you're like telling your business to. That's a big thing. Yeah, it is.

Creativity vs Business Demands

00:06:05
Speaker
Yeah. How do you use your creativity time without feeling any guilt or conflict?
00:06:20
Speaker
What's your...
00:06:23
Speaker
What's your negotiation? I think I'm still like working on that, honestly. um Like just to like share a little bit, like Nena wasn't feeling, and for our listeners, Nena is my dog, one of my two pitties, and she wasn't feeling well the other day.
00:06:42
Speaker
So I really enjoy like going for a walk and clearing my head. it really puts like, you know, like us creating things having to like work on content and everything. It really gives me that time for me to actually kind of like let things sink in and I get, I gain a lot of clarity from it.
00:07:07
Speaker
So I wasn't able to do that like this week because she wasn't feeling well. And then I was like having issues with like my AC and I was like, oh my God, I was like, you know what?
00:07:20
Speaker
I, I just, I can't extend myself any further. And have I felt guilty for doing that? 100%. I think also like the universe makes me stop because otherwise I would just keep going and going and going.
00:07:38
Speaker
So it is a balance that I am still working on. I haven't really sat down and created like i i make like spiritual tools and stuff like that and like bracelets.
00:07:53
Speaker
And I really haven't been creative in that aspect for quite some time. It's probably been a couple of months. And it's just really finding the time in the noise of the world to sit down and and express myself that way. And I haven't done that in a hot minute.
00:08:16
Speaker
And I do feel guilty about it. um It's really just... you know, just like I said earlier, it's kind of trying to find that structure and that balance.
00:08:29
Speaker
And sometimes humans are humaning and life be lifing. So I was waiting for the life be lifing. That's like my new catchphrase, life be lifing.
00:08:44
Speaker
Yeah, I like that. That's funny. How about you? how about how How do you negotiate this? Like, how do you deal with like conflict or or um or guilt for doing something that really you know brings you joy.
00:09:02
Speaker
So, interestingly, I haven't had that problem because i am realizing with every aspect of my job is all about creativity.
00:09:15
Speaker
And I like to be in tune with that rather that it's just, you know, doing video editings or creating content for our, you know, our social medias and the personal branding or creating, I don't know, like, you know, the things that I'm creating, everything that I do is a creation.
00:09:38
Speaker
But I do really, I do take into consideration though that the creation that I do for the business is creation for the business. Do I love doing it? Yes. Cause I'm super creative and edge just flows and it's just, it feels good. and But there is another side of me that's also creative. And it's like, you know, being I like to draw. i like to paint. I like to dance.
00:09:58
Speaker
And that is something i have been neglecting on. Do I feel guilty? No, not so much because i know that I dance. in my home whenever I want to I try to make it a once a week thing so it's like a ah once a week where I don't feel as guilty as not dancing at all ah but when it comes to painting or drawing I don't right now have the place in my apartment i don't have enough space for that But I would like to get back to that and, you know, making time to just and I know this is not really creative, but like to see my friends, to to get out of the house and see my friends. But part of me feels like that's a little bit of creativity, because when you see them, it sparks up conversation and then you have more creativity. So it's kind of like one of those, you know, double sided thing. It's like, yeah, I don't want to go out with my friends.
00:10:54
Speaker
But then you need to because it's like creativity can spark and can you speak to you at any moment. So it's kind of like you kind of got to go out every once in a while. So that's how I feel the creativity has been for me. So I don't feel like I'm lacking of it but I could be doing more.
00:11:13
Speaker
But I also do believe that ducks need to be in a row. and all the system needs to be getting going and everything has to be right from the website to the the other social media accounts that we use you know personally and into this business I feel like everything has to have an order and until there's a flow until there is a
00:11:37
Speaker
a structure to that. I think for now it's going to be a little bit of like doing more of that, focusing more on that than focusing on personal creativity side. and it's not, and and I choose to do that. So it's, it's not like I'm, it's not like I feel guilty for not doing the other things.
00:11:56
Speaker
but I'm pausing them for now. If I were to look at, if I were to say that, like, I'm not doing them because I don't want to, I'm doing them because I'm pausing and giving my ah undivided attention because I know that this business has to go. It has to go and has to grow and has to meet us where we need to be.
00:12:15
Speaker
And if, if I'm not being creative to do that, then nothing's going to happen. So that's how I feel with that right now.

Support Systems in Business and Life

00:12:27
Speaker
And it's good that it's coming from a place of like love because you in you enjoy doing, you know, being creative, whether it's for your personal page or it's for building the business and everything.
00:12:42
Speaker
So like, how has like, love supported your business everything i do comes from a place of love in this business because i believe in it 100 i wouldn't do something if i didn't feel like i loved what i was doing but i do also feel like a lot of my friends and family members even though there's ups and downs right now i do believe that they have love and they believe in me and i think that that's also helping me to fill my cup in order to overflow from that cup, in order to overflow the rest over to what I'm doing.
00:13:18
Speaker
And some days when I have downs with my family, especially the family, um when they see things different differently than i do what I typically do is the fire that they put under my butt really gets me going, or like drives me even more to be like, I'm going to prove you wrong. You have no idea.
00:13:43
Speaker
So i appreciate the, I appreciate the the highs when they're all about love and light, but when they are lows and we are in that different moment, I feel like, Oh, you know what?
00:13:57
Speaker
You're feeling feel to my fire, honey buns. Go ahead. Keep, keep talking all that shit. she's doing
00:14:05
Speaker
How do you feel like, you know, your moments of love has been supported in your business? So,
00:14:14
Speaker
it's kind of aligned but with like what you said, right? Because there's going to be lovey, like love, like you you're feeling that warmth from and and support from your family and your friends and stuff like that. And then there's the tough love, which is something else that family and friends would like to give you as well.
00:14:32
Speaker
So you and I, we love to share wins about when something goes right and we're we're seeing things working out.
00:14:43
Speaker
And um
00:14:46
Speaker
it wasn't, I wasn't having like a bad day or anything, but it was just, it really, like you're saying, like filling your heart up, you know, like you're filling your cup up.
00:14:58
Speaker
um When we had posted our second episode in the series and my, it was either my aunt or my mom and they had logged in to YouTube and it came up and they sent me a message and I had taken the screenshot and shared it with you.
00:15:18
Speaker
and it was just like, oh, you were the first one that popped up. So we're gonna look at your episode in a little bit. And that i know that made you feel really good and it made me feel really good because like people were actually seeing our content and enjoying our content and giving us feedback. So just that love and support from friends and families and even from people who are seeing our content, just there them being genuine and showing us love and giving us feedback just really helps support the business.
00:15:57
Speaker
and And it doesn't have to generally be like what we are creating and it's also what you might be creating and you're sharing that love that you received or I'm sharing love that I received from someone else as well.
00:16:14
Speaker
And I think that's just beautiful. I think the the the love, like you said, okay, so for our listeners, we we always, we we text each other every time there's a win on either side of us. It doesn't matter if it's a personal business thing ah or if it's, you know, for the podcast. We're always like,
00:16:34
Speaker
Oh my God, you're never going to believe what happened.
00:16:38
Speaker
So we we do share wins all the time when we have them. And um we also share, you know, the bad things, but like we do, we do do the wins and we we, it's great because it feels rewarding and it feels like the hard work is, is, is slowly paying off. And it's, you know, the, our,
00:16:58
Speaker
Our seed is finally growing and it's taking off slowly and it's okay. We're still finding our own rhythm through all of this mess. We're still finding our own rhythm through the 50 moving parts going on from the broadcasting software to the editing, to the posting. to like we're There is so much going on.
00:17:24
Speaker
that it's overwhelming mentally for one person. so I can't imagine a person doing this alone. And you need a team, you need support for sure, because this is is is tiring, it's exhausting, and it can be draining.
00:17:44
Speaker
And i do understand if you're doing a business alone, how
00:17:52
Speaker
you would continue to postpone and be like, oh, you know what, i I'll do this next week or I don't have time for this right now because now you're going into the excuses and choosing to not do that, which understandably makes sense because it's a lot of work on top of all the other things you have going on in life. But it's also important to to recognize that any little win is better than nothing.
00:18:20
Speaker
and so that's important. Because you feel stagnant. Do I feel stagnant? No, because it feels stagnant. Oh, yeah. like if you know Like if you're not like... And like you saying, it is easy when you have another person to ah um to volley off of and stuff to share wins. Otherwise, you just kind of feel stagnant and in where you're at.
00:18:45
Speaker
And it's also difficult because let's be honest here. How many... people around you are entrepreneurs? How many people around you are doing the exact same field that you want to be in? So like, for example, at one point I wanted to do YouTube automation and I was like, oh my God, like creating faceless videos and all that. Like, that's fun. I could do this. I come from an IT background. I have digital marketing experience.
00:19:12
Speaker
So I'm like, this is fun. I could do this. But then I started to think about it And then I realized that people around me, nobody did that. Nobody did YouTube automation.
00:19:26
Speaker
And yeah, I can go and ask chat GPT for questions and answers and I would get them. But would I be hearing that from a live person that's already doing that kind of work and that can help me and give me tips from? It's different.
00:19:37
Speaker
So you have to kind of like also see that like when you're doing a journey that's different from somebody else's path, say all your friends are working nine to five and you're still working a nine to five or you're part time whatever. And you're trying to grow into your spiritual business or your entrepreneurial business.
00:19:53
Speaker
And you're noticing that none of these people know what they understand what you're saying, but they don't know anything and they can't give you any tips because they have no idea how to do any of this stuff.
00:20:04
Speaker
Now, If you're working, if you have a few friends who are entrepreneurs or the entrepreneurial lifestyle, then it's easier to ask them questions to like, you know, basic stuff about the business.
00:20:17
Speaker
But if they're not doing this not the same, but the similar path that you're on, you know, like, oh, you're a podcaster or you're a YouTuber or whatever you are, whatever you're trying to accomplish, you still can't really get that connection because they'd be like, yeah, I'm an entrepreneur and I'm a travel agent.
00:20:39
Speaker
It's like, yeah, but I want to do YouTube. Yeah, but I don't know anything. I'm a travel agent. So so you see what I'm saying? So there's still a disconnect.

Avoiding Burnout and Embracing Self-Care

00:20:44
Speaker
So you kind of have to find that person that's kind of in your niche or kind of like in the thing you're doing already because otherwise you're still even lost so that really helps what's one practice you could tell our listeners that they could use today to honor their brand and their people i think this has to go back to like you can't give from an empty cup so I would say definitely it's
00:21:17
Speaker
schedule yourself, like what you should be doing, what you should have in practice is knowing when to step away.
00:21:28
Speaker
Close, close the laptop, close the book and just step away and let your mind kind of breathe. Because if you're always on go, go, go, then the burnout is real.
00:21:44
Speaker
and like I said earlier, can't give from an empty cup because then you, your, your mind's not working at the level that it would normally work at.
00:21:55
Speaker
The content that you're creating is not exactly where you want it um You're going to, you're going to feel frustrated at times and everything.
00:22:06
Speaker
So for your benefit and for the, your people, your audience, that you're trying to connect with, if you don't remove yourself from time to time and just let your your brain just like breathe for a second, your body to just relax for a second,
00:22:27
Speaker
um that would be the best thing. that That would be my little tidbit for our listeners. Like to just just pull yourself back in a little bit, take that time for yourself,
00:22:41
Speaker
relax, rejuvenate, find your center, protect your energy.
00:22:49
Speaker
Any tips and tricks from from you? What would you say? Yeah, similar to what you said, i think that um disconnecting completely, like take your, maybe you can't take off the weekends because you still have some work that you got to do, but maybe take your Sunday and your Monday or your Monday and Tuesday.
00:23:06
Speaker
Take some time off two days in a row, i would suggest, um to really not focus on work. And if you do have thoughts that are coming through about work, you know, i use i use my phone and I use my, um, my reminder to remind me of tasks that I have to do.
00:23:27
Speaker
And if I have an idea that comes through, I will put it directly in my reminder, but I'm like, you know what, today I'm not doing this today. you know, there is days where I have all my reminders on and I work as fast as I can or as slow as I can. It doesn't matter. But as long as I get the work done, it's I'm getting the work done.
00:23:46
Speaker
But let's say, hypothetically, I have like 20 tasks, 20 reminders on my my reminder list and I could only do five today. Then I'll push all the other ones to the next day or to the day that I can do them.
00:24:01
Speaker
So that's kind of like one of the practice that I have learned to not trying to like overwhelm myself by doing everything because you have this, you have to do that.
00:24:11
Speaker
Starting a business is already hard as it is. Being in a business as hard as it is, especially if it's in your first first year, second year is the hardest. But us being completely startups with this, this is a completely different business that I have with my father.
00:24:29
Speaker
and It is not the same at all.
00:24:35
Speaker
This business requires me to be a lot more attentive. It requires me to pull from all sides. And so the practice is just that I can say it's like honor yourself that you are and and Connect with your people once in a while. Don't don't be secluded. and when I mean connect with you people, I don't mean like all the time and go out every night. But like go out with the one you can trust the most. Go out with like the person that is your ride or die. Go out with that person because they'll fill your cup.
00:25:17
Speaker
They'll believe in you. They'll be there to support you. And I think that is is important to recognize that If you have friends, you know, have them help you because you can't really do this alone.
00:25:33
Speaker
Like its you can, but it's not fun and it's hard and it's depressing and it's it's it's blah. Like it's just not like, I mean, doing can you imagine doing this journey alone right now, Kiki? Yeah.
00:25:51
Speaker
how long negative How long do you think this would have taken you to get where we're at right now to learn Zencaster to learn how to put all this on the RSS files? i'll think How long do you think this all of this would have taken you?
00:26:03
Speaker
It wouldn't have taken me any time whatsoever. You already stopped. I was waiting for you to catch up. It wouldn't take me any time whatsoever. I've been done with this already.
00:26:15
Speaker
yeah yeah Yeah, for sure. I could see that. But you see, this is the point of like having a friend that does it with you and it's like that that pushing. it's like We call it the volleyball effect. it's like The back and forth.
00:26:28
Speaker
It's this push, pull, push, pull. It's like, you can't do it. I'll figure it out. Once I figure it out, I'm to teach you. Like there's this back and forth. That's why we do the wins. That's why we do the bats, you know, and it's just, it's just, it's just a practice. and And I think over time you'll find your own practice that works for you, but sit with yourself and just kind of find your own rhythm
00:26:55
Speaker
sit with yourself and kind of find your own rhythm and see what resonates, what works. Like maybe this week try to, you know, not answer your phone during work or only during like your breaks, you know, schedule breaks in your days. That's important.
00:27:15
Speaker
I don't do that, but I should. My only breaks is like to make more tea, go to the bathroom and come back to work.
00:27:24
Speaker
Those are my breaks. ah But schedule your breaks is important and put a reminder on your phone or put an alarm or it in your calendar, in your in your Google calendar, wherever.
00:27:36
Speaker
schedule breaks. And during that time, maybe you can do a meditation and see what works for you. So you'll find your own rhythm, your own pace. But these are just little tips and tricks that I am kind of like learning along the way. And I don't have all the answers.
00:27:54
Speaker
i am new to this journey. So I'm figuring out as I go. So I apologize if this is not like the perfect answers or if these are not like the curated answers that you need. But like, this is the truth.
00:28:06
Speaker
I think that you will find yourself as you do it as you go along. But this is what has worked for me so far.

Emotional Manifesting and Audience Engagement

00:28:15
Speaker
So we broke down how turning into your emotions rather than wishful thinking brings real results.
00:28:27
Speaker
This week, pause before setting any goals and ask yourself, how do I want to feel? Then use that feeling as your guide.
00:28:39
Speaker
If you found value here, leave us a review to help others discover emotional manifesting. And share this with someone ready to feel first.
00:28:50
Speaker
And share it with someone balancing love. and hustle. Stay weird. We'll see you on the next episode. Stay wild.