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EP677: Marshall Sylver - Animals Don't Hold Grudges!
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“It’s not what hand you get dealt, it’s how are you playing that hand out.”
Success in business doesn’t begin with strategy—it begins with how you think. Entrepreneurs who master their mindset, embrace uncertainty, and lead with clarity are the ones who move markets. Equally vital is mastering communication—internally, to drive belief, and externally, to influence others. Combine that with smart media positioning and you’ve got a recipe for high-impact entrepreneurship in today’s economy.
Marshall Silver dives deep into what it really takes to thrive. From overcoming extreme childhood poverty to building Studio Money and creating Turning Point, his methodology blends mindset reprogramming, irresistible influence, and monetization strategies for thought leaders. He and Nicky discuss why traditional media is dead, how podcast guesting creates the new edge, and how leaders can leverage platforms to drive visibility, clients, and real change.
Marshall Silver is a world-renowned hypnotist, entrepreneur, and thought leader with over 40 years of experience helping people master their minds and their messaging. He’s the founder of Turning Point and Studio Money, and has coached clients to generate billions through the art of communication and influence.
Expert action steps:
1. Reprogram Your Inner Dialogue:
Cultivate self-awareness around your internal thoughts and replace disempowering beliefs with empowering ones. Your mindset—how you talk to yourself—shapes your outcomes, so train your internal communication for success.
2. Master the Skill of Influence:
Learn how to present your ideas in ways that make others want to take action. Whether you’re selling from stage or in a one-on-one setting, develop your ability to persuade ethically and effectively.
3. Monetize Your Expertise with Strategic Platforms:
Don’t just rely on traditional media—use modern platforms like podcasts to grow your brand and attract leads. Focus on guest appearances with clear messaging designed to convert interest into clients.
Lean more & connect:
Marshall’s main website
Turning Point event page
Visit https://www.eCircleAcademy.comand book a success call with Nicky to take your practice to the next level.
Recommended
Transcript
Introduction to Turning Point and Influential Communication
00:00:02
Speaker
So at Turning Point, number one, teaches people how to reprogram their minds so that they're communicating internally more effectively. Turning Point also helps you to learn the skill of irresistible influence, which is getting other people to beg you for what you're selling and have them believe it was their idea.
00:00:20
Speaker
And then finally, Turning Point does something that I warn people about because it's a it's a double-edged sword. It could be dangerous.
Meet Nikki Ballou and Marshall Silver
00:00:29
Speaker
Welcome to the Thought Leader Revolution with Nikki Ballou. Join the revolution. There's never been a better time in history to speak your truth, find your freedom, and make your fortune. Each week, we interview the world's top thought leaders and learn the secrets of how they built a six to seven figure practice.
00:00:47
Speaker
This episode has been brought to you by ecircleacademy.com, the proven system to add six to seven figures a year to your thought leader practice.
00:00:57
Speaker
Welcome to another exciting episode of the podcast, The Thought Leader Revolution. I'm your host, Nicky Ballou, and boy, do we have an exciting guest lined up for you today. Today's guest is one of the world's leading thought leaders in the success space. He's a dear friend of a dear friend. In fact, a dear friend of our very first ever guest on this podcast, the one and only Raymond Aron.
00:01:24
Speaker
I am speaking, of course, of none other than the one. The only, the legendary Marshall Silver. Welcome to the show, Marshall.
Marshall's Personal Stories and Background
00:01:33
Speaker
Well, I am thrilled to be here. and And you sound like you have a big time wrestling background.
00:01:42
Speaker
God bless you. Thanks for that amazing big intro. You know me, I'm a carny. I like show business. So I like people that are larger than life and you are clearly larger than life. And yeah, Raymond Aaron, man, what a great human being that is. Obviously, right before we launched the show, we were talking about his polar race.
00:01:59
Speaker
yeah I think, what it called? The polar bear race? The polar race, actually. Polar race to the pole. And, ah you know, it no yeah he lives in Canada. And I don't know if you're in Canada. So he's a little more acclimated to it more than most people. But still, he did that trek when he was 62 years old. And I know you helped train him for that.
00:02:19
Speaker
What remarkable, remarkable accomplishment that is. So good. Kudos to you if you helped train him. And kudos to Raymond, obviously, for accomplishing something so amazing. Really, honestly, the kudos all belong to him. All I did was kind of sit in the background and point and say, do this and do that.
00:02:36
Speaker
He did all the hard work. He did all the hard work. he could He has all his fingers and all his toes, and he made it through. He showed pictures, and I'm sure you've showed pictures of him too, where his whole face is covered in a in an icicle.
00:02:48
Speaker
It's just one big icicle. How do you describe that? oh No, it's it's a great picture, and it it is truly ah a magnificent accomplishment to get out of one's comfort zone to that level.
00:03:02
Speaker
And Raymond is nothing if not absolutely excited about doing larger-than-life things like the polar race, right? That's what makes Raymond an amazing man. And right now I understand he's starring in a, in a Broadway type show up in Canada.
00:03:18
Speaker
He's performing right now. I think that's very cool. It is. I think so too. Are you kidding me? At his age to be taken on new things like that, that just keeps you young and it keeps you vital and active. So God bless Raymond.
00:03:31
Speaker
So Marshall pivoting back to you. You know, the folks that listen to this show are entrepreneurs. And I know that you, like myself, believe that entrepreneurs are some of society's great heroes. They're the ones who dare to dream. And because they dare to dream and they go after those dreams and help make them come alive, they move the human race forward, right? They create jobs, they create innovation, they create opportunity.
00:03:59
Speaker
And those are the folks who listen to my show. And I'm very privileged that they do so. They don't come here for because I'm here every week. They're here for you. They want to learn from you. But before they can open themselves up to you, they got to get to know you.
00:04:12
Speaker
How'd you get to be the great Marshall Silver? Well, you know, ah obviously, um if if any if you read my bio or if you don't know anything about me, I was born and raised on a farm in Michigan.
00:04:24
Speaker
I have 10 siblings. So there's 11, my mother birthed 11 children. ah The first house I lived in had no running water, no electricity, no phone. Often we had little, sometimes no food. Twice we were homeless.
The Power of Mindset and Happiness
00:04:37
Speaker
ah We lived for 30 days in the back of a station wagon in the middle of a Michigan winter. And then because we were gonna die, ah the local community donated a motel room for the 11 of us to live in for a month.
00:04:51
Speaker
And when when it was ah ah evident that that wasn't going to work out long term, they renovated a chicken coop. And we lived in the chicken coop for four years. And while that may not be much to other people or or a great place, to a seven-year-old kid that was used to living in a car or living in a house with no running water, it was heaven.
00:05:10
Speaker
And it had running water, it had electricity, and other than clucking when I get happy, ah no adverse side effects. But it was a really great way to grow up and be grateful for anything.
00:05:22
Speaker
And I think that that's, you know, one of the foundational experiences that people have to get to is we must appreciate where we are now because where we're at later will be where we're at now then.
00:05:32
Speaker
So if you can't be happy in your present circumstance, don't think that you're going to be any happier in a different circumstance because it's just another moment.
Virtual Communication and Entrepreneurial Ventures
00:05:40
Speaker
and people that are happy will be happy getting through anything, even though you know we're faced with challenges like all human beings are, the way people deal with those challenges and the way they experience those things in their life will be the determining factor as to whether or not their life gets better or whether they sit stuck in struggle and and turmoil and you know all that resistance that life gives everybody or whether they embrace everything as it comes up and say, hey, what's good about this for me? It's looking for the the pony in the pile of manure
00:06:10
Speaker
and realizing it has to be there because how else did the manure get there? And I think that most people don't do that. These days right now, I am at my beach house. I'm sitting in the theater of my beach house. I have a um rig set up in here so that I can do ah podcasts like this or, you know, do virtual communication with people.
00:06:29
Speaker
And ah my main residence is in Las Vegas, 17,000 square feet. We call it Prosperity Palace. My home here in San Diego is in a little town called Carlsbad. We're North County, San Diego. So we're right on the beach in Carlsbad.
00:06:42
Speaker
And I love that. i Nothing better than living on the water as far as I'm concerned. And we are about to open up a brand new facility that I call Studio Money. And what Studio Money is, it's for entrepreneurs. That's exactly why I've created this place.
00:06:58
Speaker
It is an entertainment and education venue designed to inspire people to wealth and designed to teach people. you know Music studios make music.
00:07:09
Speaker
Movie studios make movies. Studio Money, we make money. And I love showing other people how to make money.
Monetizing Thought Leadership
00:07:16
Speaker
I'm very selfish about that because me helping other people make money makes me money.
00:07:21
Speaker
Not only that they pay me, but it increases the economy in general, which is good for everybody. So that's why I'm so excited about helping people. As you may know, um obviously, we have some mutual friends that are speakers and trainers and such.
00:07:35
Speaker
um I deal a lot with the general public, yet the majority of my training is for people inside the information marketing industry. I show people not only how to better format their presentations.
00:07:47
Speaker
As a hypnotist, I have insight that a lot of people might not have. But I also believe that ultimately the point of business is to make money. And so if you are a coach or a speaker speaker or a trainer, ah you probably got into the business because you like helping people.
00:08:03
Speaker
Except altruistically, if that is your only motivation, you're probably not going to be able to help a whole lot of people because you're going to be dead broke. and You're going to have to take on a job just to pay your own bills and, you know, feed your own family.
00:08:13
Speaker
So I have a real passion for showing thought leaders, people inside of the business that we do, intellectual property, uh, ah business I have a real passion for showing those people how to massively monetize what they do.
00:08:28
Speaker
I love it. I love it. You know what? I share a similar passion. I've been in the thought leader space myself for a while. And let's break down some of what you just shared. So you talked about looking for the pony in the pile of manure. And that reminds me of a story I heard Ronald Reagan tell about two brothers, right?
00:08:47
Speaker
Who were one of whom got a whole bunch of Christmas presents. ah And um he was all upset because he didn't get the presents that he wanted. And the other one, started looking at a pile of manure that was outside. he says, is that for me?
00:09:02
Speaker
Let me go in there. are you doing? are you doing? Man, I'm looking for a pony in there. There's gotta be a pony in that pile of manure, man. And and that was that was amazing. Looking at some of the messages that you've posted on Facebook, I'm just going to take a leap of faith and say you're a fan. Hopefully not alone to get me put in Facebook jail. Don't talk about that. Yeah, yeah. I got that. But I'm going to take a leap of faith and say you probably were a fan of the late 40th president because that was- Oh, big time.
Career Choices and Honesty in Profession
00:09:31
Speaker
Of course. Yeah. And that story is a signature Reagan story. It is. And I'm glad you noticed the reference. yeah yeah so And, you know, and again, it's it's it's that idea of perfection. It's that idea that finding your life less than perfect is a waste of time.
00:09:48
Speaker
It is what it is. And I know that sounds very Zen, except yeah I wrote a short post the other day. And I was talking about the idea that we aren't born to be stressed.
00:09:59
Speaker
We aren't born to be in turmoil. We are born to thrive. And so the question then is, where did we learn how to stress about things? Where did we learn how to be in emotional turmoil as a result of the occurrences of our life?
00:10:14
Speaker
Animals don't really go into emotional turmoil. Yeah, they want to survive. And if they're hungry, yeah, they they might be sincerely looking for food. If they're feeling threatened, yeah, they're certainly going to be hyper aware.
00:10:26
Speaker
But the moment that stuff is gone, animals don't carry grudges. I mean, they may they may not like you know, certain other entities. They might, you might have a dog that doesn't like a certain person. We raise birds. We have birds, parrots.
00:10:39
Speaker
And, you know, the the parrots are fonder of certain family members than others. But that's not emotional. That's just relational. And I think that a lot of people don't realize how much their emotions are getting in the way of their life. And that's not to say you shouldn't live a life with passion and love and joy and all that that happiness.
00:11:00
Speaker
But the idea that you're worrying about what's going to happen next week or what's going to happen in you know a couple of months. Maybe it'll happen. Maybe it won't happen. Maybe if it doesn't happen, you'll realize you never should have worried in the first place.
00:11:12
Speaker
Maybe if it happens, though, you'll realize that God had a better plan than you did. and And that divorce you were trying to avoid was the best possible thing for you so you could end up in a better place. That business that failed was the best possible thing for you because had you stayed on the course, the business would have failed. you you know You might end up massively in debt or broke or in jail.
00:11:34
Speaker
And you again, i believe in God. and And I tell people all the time that I have a deep relationship with God, yet I'm not a very religious guy.
Influences and Connections with Landmark
00:11:43
Speaker
And I'm not a very religious guy for a very specific reason. When I was a young man, determining what I was going to do with my life, I thought I wanted to be either a pastor in a church. I really was thinking that was going be my path.
00:11:55
Speaker
And my father was a Catholic priest before he met my mother and sincerely fell off the wagon there. um i was gonna I was thinking about being an attorney because I love communication. And then I also was considering being a hypnotist. And ultimately I decided to be a hypnotist because it was the most honest profession I could get into and still make a boatload of money.
00:12:16
Speaker
And so while I love God deeply, I'm not very religious, yet I also know that again, part of the process of loving God is surrendering to your life and recognizing it is what it is and how you play your cards will determine whether or not you win the hand.
00:12:37
Speaker
So it's not what hand you get dealt. It's how are you playing that handout? Beautifully put. You know, you mentioned that you live in Carlsbad.
00:12:48
Speaker
Um, So my other friend that I said knows you, Mark Von Muser, he until recently lived in Carlsbad. um Now he lives in um he splits time between Big Bear City and Rancho Mirage near Palm Springs. um And I used to be very involved in an organization called Landmark.
00:13:11
Speaker
Mm-hmm. And there was a man there who taught one of their courses, the wisdom course, and he lived in Carlsbad.
The Impact of Podcasting on Politics
00:13:19
Speaker
His name was Paul Turow. Yeah, he's my next door neighbor.
00:13:23
Speaker
Paul's your, so I've. Yeah, he's he's my next door neighbor. He lives right on the beach about, ah gosh, yeah eight, 10 houses up from me. I've been his house. Yeah, his house is gorgeous. It's one of my favorite houses on this beach.
00:13:35
Speaker
It's an Italian villa and it's beautiful. And so i was i was ah I was jogging near Paul's house one day. I was jogging up and down the coast and and i always would run past his house.
00:13:46
Speaker
And so one day I'm in my running shoes and I'm in my running shorts and I'm running past his house and this guy comes running out the door And he says, you're Marshall Silver. And he starts running after me.
00:13:57
Speaker
And I'm looking over my shoulder I'm thinking, I i don't know this person and I'm running a little faster. He said, no, please stop. Please stop. And so I stopped. He said, I've been a huge fan of yours forever.
00:14:07
Speaker
I heard you lived in the neighborhood and I didn't want to bother you. But please hold on one moment. He runs inside the house. He comes back out 10 seconds later and he's got all of my products. He's got all of my home study materials in his hand.
00:14:20
Speaker
And he said, and I bought all your materials. You changed my whole life. Well, turns out it was one of Paul's best friends. Another guy ah named Alan. I knew Alan too. So i alllan Alan, but not great friend of mine, also a part of my inner circle program.
00:14:35
Speaker
And Alan is just this remarkable human being, kind soul, um And that's how I started that relationship. He said, yeah, you know, I, Paul is a friend of mine and I met Paul and, and the dogs that they keep there on the beach. And then I see Paul every once a while and when I'm running or he's running and yeah, great human beings. But you know, Landmark Forum that you were just talking about,
00:14:58
Speaker
is was created by Warner Earhart we back on the mid in the Yeah, back in the mid-1980s. And what a lot of people don't know about Landmark Forum and about Warner in particular is most of the programs that are...
00:15:16
Speaker
are ah out and about, LifeSpring, Psy, all those other programs. They were all born from from Warner Earhart's, what used to be called EST, and now is Landmark Forum.
00:15:28
Speaker
And he was the the guy. they They were all living up in San Francisco. They're all dropping acid and smoking weed and having these creative ideas. And what a lot of people don't know is the original...
00:15:40
Speaker
uh, name for his seminar program asked was for East being that the program was based on Eastern philosophies. Yes. And, uh, I'm preaching to the choir and all that, but it's a, it's a fascinating story.
00:15:53
Speaker
I was, I was very much involved in landmark for well over a decade. Um, I was uh, a yeah landmark introduction leader. I coached their, um, self-expression leadership program several times.
00:16:06
Speaker
Uh, and, um, I met the woman who did the documentary on Werner, you know, The Life and Times of Werner Erhardt. And I have it on DVD. I haven't watched it in several years. But at one point, I watched it about a dozen times.
00:16:22
Speaker
And his life story is fascinating. If you've never had a chance to um watch that documentary,
Transition from Prosperity Palace to Studio Money
00:16:28
Speaker
Marshall. I'm not. I'm taking notes right now. I want to see it because, yeah, he's a fascinating guy. have to see it. He's still alive, isn't he?
00:16:34
Speaker
He is. Um, yes. Robin, um, Robin Simon is the name of the woman who did the, um, yeah documentary. I've actually interviewed her on my podcast about two, three years ago.
00:16:47
Speaker
Um, lovely lady. Um, Her and I did not share the same opinion about COVID. I was thinking it was a scamdemic and she did not.
00:16:58
Speaker
So ah it was an interesting conversation from that point of view. We still like each other, but it was ah it was definitely a ah contentious conversation. Well, I'm sure it would be slightly less contentious now that she realizes you were right.
00:17:13
Speaker
Yeah, absolutely. Absolutely. um But wow, Paul Turow lives eight houses down from you i've been to his house. I spent an afternoon there, ah God, years and years ago.
00:17:24
Speaker
Yeah. Like I said, it's one of my favorite houses. It's like an Italian villa. It's beautiful. It's fun. He took me to the beach. He took me to the beach. He, he, he, I was on his, um, like I volunteered to help fill up his wisdom course. Right. So I was helping him, uh, enroll people and he's one of the greatest enrollers I've ever seen. Like the man is magic in front of a room. I mean, unreal how effective he is. I learned a lot of what I do on stage from Paul, uh, But I miss him.
00:17:52
Speaker
I miss Paul. I've got his cell number, and I haven't called him in years, so I should give him a call one of these days because – And you should tell him I said hello. I will. I definitely will. god God bless your heart.
00:18:03
Speaker
So – In addition to that, um I've heard about your Prosperity Palace from Raymond. He told me it's and one of the most stunning homes in all of Nevada. So tell us a little bit about this Prosperity Palace of yours. Well, what's interesting about Prosperity Palace, yes, it's a remarkable home. It's 17,000 square feet. It sits on an acre and a half.
00:18:26
Speaker
And it was built by a spec builder who would build a house and then sell it, then move, build another house and then sell it. This was his home.
00:18:36
Speaker
This was where he was going to retire to. And so he overbuilt this house. And so you walk into the foyer, it's built very feng shui. The foyer ceilings are 35 feet tall. I know that because when I bought the house, there was a smoke detector at the very top.
00:18:52
Speaker
And, ah it you know, we've got 120,000 gallon swimming pool. I've got a purple tennis court, a putting green, half basketball court, skateboard park, ah dry ah infrared sauna, ice plunges. It's gorgeous. Got, you know, $2 million worth artwork sitting in the house. It's just a beautiful place.
00:19:13
Speaker
But interestingly enough, um because I'm now spending more time since COVID and all of that lockdown stuff happened. ah We locked down at the beach. I mean if we're going to be locked down somewhere, we just assume be locked down at the beach. So we locked down at the beach.
00:19:27
Speaker
And ah in that time though, my children who are 14, 12 and 10, they, they, they they, because we were here for so long, they didn't develop any friendships there, any more friendships there.
00:19:39
Speaker
And so when COVID let up and we were able to travel more freely, they'd already been well ingrained in the Southern California. So they didn't want to get on the jet and go back and forth between San Diego and Vegas anymore. They just wanted to stay in San Diego, which is why I opened up studio money and why, you know, why I'm spending more of my time here.
00:19:57
Speaker
And why, as of one month ago, Prosperity Palace, my beautiful home in Las Vegas, is actually up for sale. Wow. It's up for sale. And and um I really want to bless somebody with it. So we're offering owner financing, lease to own, phenomenal 0% terms, whatever it takes to have somebody enjoy the house, just because we just we don't and we're not there enough. And it's spectacular.
00:20:21
Speaker
if so but Let me put it this way. The house um is gorgeous, and I set it up for people that like to do masterminds or or inner circle type events.
00:20:32
Speaker
So it's set up perfectly for doing very high-end mastermind events, and we've done... Gosh, I think I've done 70 there over the course of the 17 years that I've owned it.
00:20:45
Speaker
It's generated well over $70 million dollars worth of revenue. And it's just spectacular. So yeah, aaron was Raymond Aaron was actually just there, gosh, maybe maybe six, seven months ago visiting me.
00:20:57
Speaker
No kidding. That's amazing. um ah ah Aaron has been there. Most of the major speakers, Mark Victor Hanson was there. Yeah. Yeah.
Studio Money's Facilities and Opportunities
00:21:08
Speaker
Les Brown was doing pushups in my great room.
00:21:11
Speaker
God, that's awesome. Robert robert Allen and has dined there many times. So it's been great. It's a phenomenal place. Yeah. Raymond introduced me to Jack Canfield and Mark Victor Hanson. And during COVID, I did it ah an event with Mark, a free event for everybody ah called Your Finest Hour. And it was all about inspiring people because COVID was scaring the crap out of everybody. And we we had Candace Owens as a guest speaker. We had John Maxwell as a guest speaker.
00:21:41
Speaker
We had the late, great Judge Kenneth Starr as a guest speaker. um it was It was fantastic. what's one What fun. fun. Good times. So tell me all about your Studio Money.
00:21:57
Speaker
Studio Money has four venues. We've got a VIP room that seats 30 to 40 people. ah It's got a big um full video wall in there, vibe screen in there.
00:22:10
Speaker
It's got what's called smart glass. So it's like a conference room, but it's got smart glass. So you press a button and the glass goes from transparent to opaque. And that venue is for people doing like VIP masterminds or we do previews in there. So, you know, Monday, Tuesday, Wednesday, Thursday.
00:22:28
Speaker
We do preview events where people come in and learn about a topic and then you know decide whether or not they want to buy additional training or or anything from that offer. We have a room called The Vault, which seats 100 people seminar style.
00:22:42
Speaker
We have a room called Prosperity Theater, which can seat up to 600 people. All state of the art, all LED walls. Prosperity Theater has ah two 10 foot by 10 foot LED walls for your side screens. Then it's got a 10 foot tall, 20 foot wide LED wall for the back, fiber optic curtains.
00:23:04
Speaker
The stage is 60 feet wide, 40 feet deep. So you got plenty of of space. It's gorgeous. Absolutely stunning gorgeous. ah But it's set up again for seminars because that's my business.
00:23:15
Speaker
So not only do we have the the stunning venue there, but we've also got a VIP room that people we use as a breakout for sales. So when people are doing events at our place, ah they can you know break out and do their sales there.
00:23:29
Speaker
And one of the unique things about ah in the fourth venue, by the way, is a room called Sterling Park. worldwide studio and it's a virtual studio. So it's a studio for virtual events with a 24 foot wide, 10 foot tall LED wall and all set up for podcasts and and remote events.
00:23:49
Speaker
ah And it's stunning. But here's the thing. And this is the other reason I built it. You know, we do live events. So on any given month, I'm leasing or at least I was leasing hotel space for four to six days.
00:24:00
Speaker
So the amount of money that I would pay to rent a hotel space for four to six days, have my crew come in and set up audio, video, tear it all down, all the hassles with you know coming in and going out.
00:24:13
Speaker
With all of that, we have a permanent space that we have for less money than we we were paying for you know four days, six days a month. And so what I do is if you are a speaker or a trainer or an information marketer, if you do live seminars or virtual events, you can come use studio money totally free.
00:24:33
Speaker
You will take care of your AV for you. We'll take you know care of everything for you. The only caveat. is you've got to have a minimum number of people. So we we don't have people with one or two or 10 or even 15 people there. We want to make sure you have a full event planned, but I'll give you the venue for free. All you give me in return is 90 minutes to talk and teach to your people.
00:24:53
Speaker
And if you'll do that, we support that. That's what we want. We know that people fall in love with studio money. It enhances our audience. It gives a lot of people that are doing events a chance to reduce the risk or the expenses of their event so they can have a more successful
The Rise of Podcasting and Decline of Traditional Media
00:25:08
Speaker
event. So we officially open in June next month.
00:25:12
Speaker
And in the meantime, though, we've already hosted a handful of events, had phenomenal results. ah One of the people that we hosted there put 75 people into the room and with my guidance and direction and coaching did over $850,000 his first event
00:25:32
Speaker
We should talk. I think we are. i think we are. I know we should we should talk. We should talk more than just about the conversation of the podcast.
00:25:43
Speaker
um Let me tell you a little story that I think you're going to like. So I live in Canada, in Toronto, and um during the lockdown era, we were locked down pretty hard, right?
00:25:58
Speaker
And I was doing a um ah high-end thought leader mastermind event, which I can you know get into more detail about another time, but the government was not allowing in-person meetings. We were trying to find some ways to get around it and for a while we were successful, but then...
00:26:15
Speaker
you know My business just kind of crashed a little bit. We had about a half a million dollars worth of business that just disappeared. So in early 2022, I spoke with my friend Mark von Muser, and I said, Mark, man, I'm freaking out here, buddy.
00:26:31
Speaker
My business is crashing. Help. right What can I do? And he said to me, Nikki, Give me a minute. And Marshall, he's one of these interesting cats that when he's thinking, you got to stay quiet. And he'll you'll think right in front of you. And he'll zone in for a moment or two. And I'm not the world's most patient man. So I'm just waiting for him to snap out of it. and He goes, okay, I got it.
00:26:55
Speaker
Why don't you go be a guest on other people's podcasts, but not for the usual reasons to build your brand and get awareness, but to actually generate leads, sales, and clients.
00:27:06
Speaker
And I'm like, okay, sounds good. I'll try anything. Sure. How do we do that? And so Mark says to me, Nikki, and this is the greatest piece of coaching I've ever received, Marshall, from anybody at any time. And I'll quote it to you verbatim. He said, and I quote, I have no freaking idea, but we'll figure it out together. Right?
00:27:23
Speaker
So, I found an AI-driven podcast guest matching platform um called PodMatch, which on a daily basis will find you 24 shows for you to pitch. I mean, think about that. That's a lot of shows, right?
00:27:38
Speaker
So I go, okay, I'm getting on a lot of shows. This is great, but I'm not generating any leads, any sales, any clients. Anyways, Mark and I did after-action debrief reports after every single show I went on.
00:27:51
Speaker
It took me 100 shows to finally crack the nut and figure it out. On show 101, I got my first lead, my first sale, my first client. And part-time, Two to five hours a week, over a two and a bit year period, we made just around five hundred k in sales from podcast guesting.
00:28:08
Speaker
The beauty of it is no ad spend, no any spend except 50 bucks a month for Podmatch, right? So highly, highly profitable business. And I go to Raymond because, you know, Raymond likes to come up with new ideas and new things. and I say, Raymond, I just figured this out.
00:28:26
Speaker
Can I run it by you? He said, sure. He had me pitch it to a bunch of his clients and 16 of them bought it. And ever since then, I've been pitching it to lots and lots of people.
00:28:38
Speaker
Here's what's interesting about podcast guesting. Most people do it wrong from the point of view of getting leads and sales and clients. They do a great job, many people, of going on a show and generating a lot of interest, a lot of buzz, a lot of excitement.
00:28:53
Speaker
but they don't really get much in in in the form of lead sales and clients. But we do. And Raymond really liked it. He had me bring it to a bunch of his events. And I believe right now, President Trump won the election in large part because he was a guest on some independent podcasts. Would you agree that that was a push? You know, media media has changed.
00:29:16
Speaker
I grew up in media. So I've been um um been on stage since I was seven years old and I'm at level 62 right now.
Personal Experiences with Donald Trump
00:29:23
Speaker
I've been on stage since I was seven years old. I got into broadcast when I was 17.
00:29:28
Speaker
I was a DJ at a radio station in Southern California called FM 104 KJoy, beautiful and relaxing music to have your teeth drilled by. and And I was there for a while, but I've also had numerous jobs in television and radio broadcasts through the years.
00:29:44
Speaker
and And terrestrial radio, terrestrial television, even even terrestrial print, they're going away. i mean, they they're they're not going to exist for much longer. you know but You know, part of what's happened with Trump.
00:29:56
Speaker
is, is ah it in for the record, I'm a huge fan. I've shared the stage with him in person about 30 times. I've been the guy they put on either right before Trump or right after Trump because he was the draw and I'm the guy that sells things.
00:30:12
Speaker
So they wanted the room to be as full as possible when I came out to sell things. And I've been backstage in the green room with Trump on numerous occasions when there was nobody else in the room except for he and I. um And he had no reason, he and me, I guess.
00:30:26
Speaker
And he had no reason to be polite to me or do anything that wasn't genuine. And every single time he showed me the utmost respect, the utmost kindness. And what a lot of people don't know is prior to him running for president in 2016, even though I had been backstage with him 30 times, he He never shook my hand once.
00:30:47
Speaker
He was a germaphobe and he hated physical contact like that. and And so like if I would if I reach out to shake his hand, he would like give me an elbow to bump. And so I remember the first time when he was running in 2016 that that people, a bunch of Christians were laying hands on him in the media as they always twist everything.
00:31:06
Speaker
were all over going, oh, you see, he hates Christians. He can't even let them touch him. No, they were touching his face and his neck and his hands and they were all over him. And I'm sure it was hell. But, you know, now he shakes hands and interacts with people. but Again, he didn't want to do that.
00:31:20
Speaker
he He did that because he had to do that. He did it because it was the right thing to do. And that's really just, you know, a great indicator of what a great leader Trump is, that that he he does what he has to do.
00:31:33
Speaker
you know, and I'm glad that that you're broadcasting from Canada because I have tons of Canadian friends and I don't know about any other Canadians other than my Canadian friends. My Canadian friends understand what we're going through here in the United States and understand that, frankly, you guys are going through it worse in Canada.
00:31:51
Speaker
you know These corrupt left leaning politicians that just don't give a damn about the people they're supposed to be protecting and and taking care of They don't care. They're all selfish. Trudeau was as bad as Biden and as bad as Obama.
00:32:04
Speaker
Worse. Worse. Again, it's all perspective, but they're all crooks. And so you got a guy like Trump who's doing his best to figure out how to make things work. And, you know, and my Canadian friends, if Trump was, I don't even know if he's sincere, but, you know, joking about making Canada the 51st state. People don't understand. That's not an ego play.
00:32:23
Speaker
That's a play that says, no, we want to take care of all the citizens of Canada. We want to be in this together. But what we got to do is get rid of your corrupt government. Well, here's, listen, we'll come back to that part of the conversation. Let me, let me. I just wanted to give something that would rattle some people's cages so that.
00:32:39
Speaker
And that's all good. I'm a, I'm a huge Trump fan myself, but I'll come back to the political discussion in a second. Let me finish the podcast thought. Okay. But, uh, so. Donald Trump won the election in large part because he went on a lot of independent podcasts. And I actually did a presentation about this to a group of CEOs, to several groups of CEOs near the end of the year. And they were all like, oh, wow.
00:33:01
Speaker
So him going on Joe Rogan, Theo Vaughn, Sean Ryan, Patrick Bet-David, and all these shows, and on Elon Musk's Spaces garnered 500 million views. Kamala Harris went on one podcast that had under a million views. And the rest of the traditional media was under 5 million views.
00:33:18
Speaker
yeah It is estimated by myself, and I'm a leading expert, perhaps the global expert on podcast guesting, that he generated 4 million new voters because of going on podcast.
00:33:29
Speaker
Kamala Harris won just over 74 million votes. He won just under 78 million votes. It was the margin of victory, brother. podcasts were the margin of victory for Donald Trump. Okay. So the point I'm making to business people is that you need to understand podcast guesting and how to get on there to generate lead sales and clients, because it can be the difference between the margin of victory and defeat for you in 2025 and 2026.
00:33:54
Speaker
By 2027, everyone's going to figure this out, but today nobody's got it figured out. I want to have an offline conversation with you about how to make this get the attention that it deserves. Because that's not been my skill set, to be honest, how to get massive global type attention.
00:34:12
Speaker
But I'll tell you, I can talk about this and get people excited about this and get them to buy this. More importantly, I'm good at selling it from stage. So perhaps we might have ah an opportunity to chat some business. But pivoting back, if you're open to that, let's set up a ah conversation offline about all that.
00:34:28
Speaker
Yeah, for sure. and And that's exactly what I do is that I have people like yourself that are really smart at what you do and really understand your business, yet maybe don't necessarily understand exactly how to monetize that and exactly how to format the monetization side of it um in the way that we do, at least. and And everybody's different. But I want to get back to the idea of terrestrial media.
00:34:51
Speaker
Yeah, ah the writing's on the wall. it's already there. the so you know Newspapers are down. um i don't remember the last time I watched traditional news. I just don't. If I wanna know something, you go online, you Google it, you know you do a search and you say, what's this topic?
00:35:08
Speaker
And then you go through the list of all the people that are responding. You say, okay, that's not really a credible source. That's not a credible. Yeah, I can kind of believe this one. and And so they're not gonna recover. Back when COVID hit, um I was renovating a theater and I was um getting ready to open up a place called Certainty Theater, also in Carlsbad.
00:35:29
Speaker
And then COVID comes right as I'd already put a million dollars of my own dollar money into the tenant improvements and COVID came and shut the whole thing down. And when that happened, I said,
00:35:41
Speaker
we're not coming back. And my wife said, what do you mean? I said, the this is probably going to go on for a year, year and a half, because the biggest reason it happened was for the elections in the US.
00:35:52
Speaker
and i And I hate to be arrogant in that way, but that was why the timing of COVID was what it was. That's what happened. and And it was 100% created by Fauci here in the States. That man should hang.
00:36:03
Speaker
But what happened was everybody got locked down. And so everything everything shifted. And one of the biggest shifts was how people consumed content and entertainment. So the other thing is movie theaters aren't coming back.
00:36:17
Speaker
And why movie theaters aren't coming back, at least in the States, and I can't speak to any other country, is in
Podcasting's Effectiveness and Political Influence
00:36:22
Speaker
the United States, while COVID was going on, after Biden got elected or after he was placed in office, the um government gave people a lot of money. Why? Because that's what you do to addict people to drugs.
00:36:34
Speaker
You give them free samples to begin with. And so they gave the people in the States a lot of money. So all these people that aren't working that are being forced to stay home, what did they do? They bought a bigger flat screen TV. They bought a nicer reclining chair.
00:36:45
Speaker
And now they consume their movies at home. And even when COVID lifted lifted, movie theaters aren't going to recover because now people got used to consuming that content from their recliner where they can watch the movie on their clock. They can have whatever snacks they want at their price. They can pause the movie and go pee if they need to.
00:37:04
Speaker
They're not coming back. And so media, television, print and radio, as people know them, terrestrial television, print, and radio, it's not coming back. And the Joe Rogans and the Patrick bet Davids and the Grant Cardones of the world, they are the media now.
00:37:20
Speaker
And so podcasts, and then but there's ah there's ah another side to this sword there, and I know you know this. um the The beauty of podcasting is there's less barrier to entry.
00:37:32
Speaker
If I want to get my show on NBC, I got to jump through a bunch of hoops and and it's near impossible to do that. Podcasting, I can get on the air immediately. With that said, because there's less barrier to entry, there's more people entering and 95% of all podcasts suck.
00:37:48
Speaker
They're bad. they're They're not worthy of attention. And so what people what people think, and i and like I know you get this because you've been in the business. What people think is if I just do a podcast, people will pay attention.
00:37:59
Speaker
That's not the case.
Invitation to Turning Point Program
00:38:01
Speaker
You've got to figure out what's your format, what makes you unique, what what is your unique marketing or unique selling proposition that makes people say, i got tune to tune into Nicky's program because, yeah, he has got the greatest guests and he asks cutting-edge questions.
00:38:15
Speaker
And, you know, he says the truth. He doesn't try to be liked. He says, hey, if you don't like me because my opinion is this way, I get it. But that's my opinion anyway. and And so whatever it is that people inside podcasting are doing, that is where we are headed. Now, that said,
00:38:29
Speaker
what even um And certainly now he's far removed from that, but even the Joe Rogans of the world and the the Patrick bet Davids of the world, initially they didn't have any idea how to monetize their broadcasts.
00:38:43
Speaker
It had never been done before. And so advertisers didn't know how to place ads. They didn't know how to buy the media time. ah You know, the formats are all across the board. Some people think the podcasting format should be 20 minutes.
00:38:55
Speaker
Some think, you know, your broadcast should be an hour. And then the most successful podcaster, broadcaster in history, Joe Rogan, you know, has four and five and six hour broadcasts.
00:39:05
Speaker
you know and And so again, it content is king and that's what's awesome. So if you have a unique message, if you are a fascinating human being, if you are fun to be around, if you are controversial, if you're somebody that makes people polarize one way or the other, you got a chance.
00:39:24
Speaker
But if you're just a nice guy or gal, hang it up. Nobody's interested and your niceness is going to kill you. So be a dick like me is what I'm saying. Yeah. So listen, my point in this conversation- You can bleep that out if Canadian broadcasters won't let me say the word dick. Be a Richard like me, just be a Richard.
00:39:46
Speaker
yeah So here's the deal. I don't think the average thought leader should get a podcast. I think they should be guests on other people's podcasts. Here's three reasons why. Number one, it's tough to be good on the air all the time, every week.
00:40:02
Speaker
It's tough to even commit to a weekly schedule. It's tough to get good guests. Listen, Marshall, I am constantly looking for guests. There have been times where I've been so busy and I've woken up at two in the morning going, oh my God, had a podcast dropping tomorrow. I forgot to record the episode.
00:40:20
Speaker
So I get up in the middle of the night. I contact one of my friends on the other side of the world and I go, help, help. I need you to wake up right now. You're up right now. Let's record a podcast in the next half hour. And go, isn't that three in the morning?
00:40:33
Speaker
And I go, yep, it's three in the morning. Don't worry about it. And I record a podcast. I drop it in. My team grabs it first thing in the morning. They get it up and they get it going. You don't want to have to go through that kind of stress.
00:40:43
Speaker
If you're a guest on someone else's show, you don't need to commit to a timetable. You don't need to commit to... spending money on a show. All you need to do is have a good perspective.
00:40:56
Speaker
You need to be honest and able to articulate your message and you can make money by being a guest on a show. It's that powerful. It's that brilliant. You don't even have to be somebody with big energy like Marshall Silver.
00:41:09
Speaker
I have a guy who did my program One Raymond's clients. He's an accountant. He is the driest man on the planet. He is a tax accountant, Marshall. He's a tax accountant.
00:41:21
Speaker
This guy came on the show, his very first show that he went on as a result of what I taught him. He got himself a relationship that's delivered for him 17 clients in a year. 17 clients in a year.
00:41:35
Speaker
That's a beautiful thing. I've had guys on the show who don't speak English as their first language, man. They learn the methodology. This one guy, English was his fourth language after Dutch.
00:41:46
Speaker
French and German. And he went on English language shows and he made $124,000 in sales. It's a beautiful thing if you're a guest on other people's podcasts, it works better.
00:41:57
Speaker
But the point is the podcasting medium is powerful. The podcasting medium is the one you should be on. Ads is terrestrial media. It's old style media.
00:42:08
Speaker
Ads are not the way to go forward in my opinion, at least not traditional ads. Podcasting is the way to go forward. I would agree. It's just it's it's people consume their content differently now.
00:42:20
Speaker
they They don't sit down like we used to and you know have our meal and then right after our meal, go sit down and watch the nightly news to catch up with the world. We just don't consume that way. And I don't even think the attention span will allow it anymore. where people are are stuck on their screens, they're used to sound bites.
00:42:36
Speaker
um I've never watched an entire Joe Rogan episode from beginning to end, other than Trump. When Trump was on, I did watch that. But I've never watched it. I'm ADD. I'd never get through a four-hour broadcast. Not going to happen.
00:42:49
Speaker
But, you know, I certainly like his clips and I like his honesty. And so, you know, for me, yes, i i have a philosophy and the philosophy is you ask the question, where's the money?
00:43:02
Speaker
And so that's the thing that, you know, when somebody is a a guest on a podcast, they should be saying, what am I there to do? I'm not there to be a celebrity. I'm not there to be cool. I'm not there to, you know, have people know me. You need to be focused on what your outcome is. So if you're selling something, you need to be focused on what you're selling.
00:43:17
Speaker
And you need to make sure that that gets into the message. You know, you asked me right before we jumped on, what would you like to promote? And we have an event. I've been doing it for over 40 years. It's called Turning Point. In fact, your friend Mark, I think you when you said the name again, i remember the name now. I think he's been through Turning Point, which is why he was considering some of our other programs.
00:43:36
Speaker
But, you know, we've been doing it for 40 years. I've helped people make decisions. billions with a B, billions of dollars through two things, through understanding our life is based upon communication and we communicate in two ways. Internally, the 1,500 words per minute that are going through our brain telling us who we are and who we aren't, what we can be, what we can do, what we can have.
00:43:57
Speaker
That's called programming. And then external communication, communication to the outside world, that's called the influence. Since your life is an echo of what you're putting out, since you get back what you put out, when you put out better communication, you will echo back more cooperation, more opportunity, and more business.
00:44:14
Speaker
And so you have got to learn how to communicate. So at turning point. Number one, teaches people how to reprogram their minds so that they're communicating internally more effectively. The second thing Turning Point does is Turning Point also helps you to ah learn the skill of irresistible influence, which is getting other people to beg you for what you're selling and have them believe it was their idea.
00:44:37
Speaker
And then finally, Turning Point does something that I warn people about because it's a it's a double-edged sword. It could be dangerous. And that is Turning Point turns up your wantingness. What do I mean by that?
00:44:49
Speaker
It gives you back your mojo and your motivation and your drive because it makes you want a bigger life. You you step out of complacency. You step out of thinking, gosh, I just want to get my bills paid.
00:45:00
Speaker
And you say, no, I don't want to just get my bills paid. I want a private jet. No, I want a private island. I want to buy my parents a house. I want to make sure that my kids have a trust fund that gives them better options.
00:45:10
Speaker
And so at Turning Point, that's what it does. So on this show, I want to invite 10 of your folks, 10 of your folks who watch this ah broadcast, watch this podcast to contact my offices and say, hey, I want two tickets to Turning Point.
00:45:26
Speaker
ah Turning Point sells for $3,000 a ticket. They can check it out at silver, S-Y-L-V-E-R, like my last name, silver.com forward slash TP to find out what it is. But if you're one of the first 10 people who hears this and calls my office and says, hey, I was on the the show that you were on the podcast with Nikki.
00:45:44
Speaker
um If you're one of the first 10 people, we'll give you two free tickets. Just come come visit with us. Come check it out at Studio Money and have your life changed forever. Just tell them you heard me on this podcast and you want to know if the tickets are still available I love it.
00:45:57
Speaker
I love it. And when's your next Turning Point event? We do it about every single month. So we've got one coming up at the end of this month at Studio Money. And then, like I said, we do it about every single month. That's awesome.
00:46:08
Speaker
We'll make sure that's in the show notes. So Marshall, I'll probably want to have you back on to have a purely political discussion because I think that'd be fun. That sounds good to me. Yeah, let's do I know people need to talk about it. I think that more i think the challenge is big tech, in and you know this may be a good transition on the close here, big tech, mainstream media, they all are conspiring and not for the general public's benefit.
00:46:30
Speaker
They are all consirring conspiring for the deep state. And it's not just deep state in the US, s it's deep state around the world, the central bankers, the Rothschilds and all the the blue blood families that set up where we are right now, they don't want anybody to know the truth.
00:46:45
Speaker
And so early on the Rockefellers here in the United States realized that if we can control the narrative, we control everything. And then the second thing they realized, if we can control the currency of a country through the central banks here in the United States, through the Federal Reserve, then we can control the entire population.
00:47:04
Speaker
And then, and then you know, additional movers and shakers in the world realized, oh, there's one last area. If we can control people's health, we own them.
00:47:14
Speaker
If we can convince them that pharma is a better solution to their health than just healthy living, healthy food, healthy water, healthy activity, healthy lifestyle, if we can convince them that there's a pill that can save them or transform them or heal them, my God, we'll own those those people and we'll never cure them. We'll always keep them in a slight state of ill health so they have we have customers for life.
00:47:38
Speaker
And that's where we find ourselves. So, you know, if I can throw a big wrench into the gear or a bat into the belfry right now and you get people stirred up again, ah i don't know that people know we Americans, we love our neighbors to the north and our neighbors to the south. We we don't have anything against anybody.
00:47:55
Speaker
Trump is right on the tariff question. Trump is right on the idea that countries need to trade more unilaterally. It's not healthy for either side. What people don't understand is is China and and what they've done with their economy being an export economy and not a balanced import export economy. They're mercantilist, brother. They're mercantilist.
00:48:15
Speaker
That's the proper term. because mercantilist countries are all about only exporting, minimally importing to seize the wealth of other nations through their export philosophy.
00:48:26
Speaker
It is actually in the long run antithetical to having harmony in international relations. It's impossible. And here's why. Here's why. And the reason why that that that model it works short term really well.
00:48:41
Speaker
You know, if you go to China, i and I've been over there 22 times to tour and teach and and perform. If you go to China and you want to buy anything not made in China, and and I'm talking 10 years ago was my last trip.
00:48:52
Speaker
If I wanted to buy a Rolls Royce Phantom in China, there was 125% tariff on that car. Then, but before all the tariff wars and all this stuff that we're dealing with right now, there was 100 plus percent tariff then on most goods brought in.
00:49:10
Speaker
In addition, they don't want currency. They don't want revenue leaving China. So if you take if if you make money in China, the government takes a big piece of that just so you can get it back out to your home country.
00:49:22
Speaker
So, you know, again, the challenge with that, though, is where we are now is while China has thrived in the countries that do that, they they put a huge tariff on anything coming in and, you know, sell export beyond what they bring in, no balance in their their trade.
00:49:38
Speaker
What happens, though, is this. That is their economy. The United States, whether people like the Americans or not, I get it. Whether people like Americans or not, we are consumers down here.
00:49:49
Speaker
We buy 30% of anything consumed in the world is bought by US citizen. And so the buyers always control the equation. If the buyers quit buying, guess what?
00:49:59
Speaker
The sellers are out of business and that's what's happening in China right now is they're finding themselves in a place where we're 30% of the world's consumption, we're 80% of China's exports.
00:50:12
Speaker
So you know if 80% of your business goes away, that's not just your profit, that's your entire business. So yeah, you know, when Trump says they don't hold the cards, they don't really hold the cards right now. And it's not ego well because from the beginning, Trump said, and and I know you want to talk about politics next time. So next time we will.
00:50:30
Speaker
But what Trump has proposed are reciprocal tariffs. Tariff us what we tariff you. Just make it even. and And I think that that would be best for everybody because the only people that win with tariffs, guess what?
00:50:42
Speaker
Our governments. The citizen doesn't win. So get rid of tariffs altogether, yes. But in order to get rid of them, we have to get countries to agree to reciprocal, which means they're balanced. And if they're balanced, get rid of them altogether. That's when the citizen wins.
00:50:56
Speaker
China will never agree to reciprocal tariffs. But I think what they will be forced to agree with is they'll be forced to get rid of a bunch of their tariffs on American goods.
00:51:07
Speaker
And I think Donald Trump is going to make sure that the balance of payments in trade is gonna be zero. There's not gonna be a three to $400 billion a year but balance of trade, balance of payments deficit for China. A mercantilist nation like China is interested in seizing the wealth of its trading partners.
00:51:27
Speaker
They're not interested in win-win relationships. Trump gets this. That's why he's done what he's done. I got to tell you, I don't agree with what he did to Canada because Canada's balance of payments with the US is $30 billion. dollars That's it.
00:51:41
Speaker
It's not a lot of money. And if you take energy out of the equation, we actually buy more from the United States than you buy from us. It's only that the US s buys so much crude oil from us that has the balance of payments be where it's at.
00:51:55
Speaker
And what Trump said about the 51st state It was a troll. It was a troll meant to hammer Trudeau, and I appreciated it for that. But what it did when he repeated it a couple of times is it got a lot of Canadians who have a bit of a love-hate relationship with the United States, who fear the United States, quite frankly, get so freaked out that all the center-left people in Canada, and this is a center-left nation, unlike America, which is a center-right nation,
00:52:23
Speaker
They all coalesced around the Liberal Party, and they defeated the Conservatives in the election, even though the Conservatives won the most vote they've won in 37 years. It didn't matter because the progressive vote wasn't split.
00:52:36
Speaker
The second progressive party, the New Democratic Party, normally won 17% to 19% of the vote. They only won 6% of the vote. So the bloody Liberals won. And the Liberals in Canada aren't really Liberals. They're far-left, quasi-fascist,
00:52:52
Speaker
ah s SOBs, and they are the enemies of God and the enemies of goodness and grace and mercy in the world. For that, I'm not happy that President Trump said what he said.
00:53:02
Speaker
i wish you So you're saying you're saying the liberals in Canada are the same as the ones in America, in the U.S.? A thousand times worse. So I want to get back to one thing, though. And and again,
00:53:14
Speaker
I don't have all the answers and neither do you and neither does Trump and neither does anybody. But I'll tell you this, that again, getting back to that idea of reciprocal tariff, reciprocal tariff, that is the balancing point. And that is where citizens should keep their focus is when we can get to that place, then everything does work for the citizen.
00:53:33
Speaker
You know people say, oh, the cost of goods are going to go up if if there's tariffs imposed. Yes, they they can go up. But then we as consumers vote. If somebody's, if the iPhone is tariffed to the degree that I don't want it anymore, if it's gone up to three grand, I say, that's a stupid price for a phone, then I don't buy an iPhone.
00:53:52
Speaker
I buy a Pi phone, which just like Tesla is going to be manufactured 100% in the US. There's no tariff on that thing. they won't be able to They won't be able to compete, which is why um Tim Cook has already promised to bring $500 billion, dollars half a trillion dollars worth of build outs for factories to produce Apple products here in the US.
00:54:13
Speaker
That a good country, that's what a ah good leadership would want to do is inspire people and to produce, manufacture in their borders with their workers, because then their workers benefit. But I think there's one more piece.
00:54:26
Speaker
You and i are on the same page on this. And I believe most countries agree with The thing just want to say on all of that, none of that works. Most countries agree with you. The one country that doesn't is China. I don't think they're going to agree to it. But the rest of the world is going to come on board with what you're saying.
00:54:41
Speaker
Yeah, the the China won't have a choice. Again, I've been there i've been there plenty of times. They're not going to have a choice. They are built as an export economy. The only way they, it with slave labor, the the human, um what's the word I'm searching for?
00:54:56
Speaker
The human rights level in China is so bad. It's, it's, It's terrifying. The human rights conditions in China, if you are in a particular caste, you're less than human.
00:55:10
Speaker
You are literally a slave. And it's terrifying. It's horrible. I'm shocked that the rest of the world hasn't come in and said, no, you can't buy anything from China. This is how they treat their people.
00:55:20
Speaker
and And again, I have lots of Chinese friends. I'm not talking about the the idea, the race of being Chinese. I'm talking about the Chinese Communist Party and how they do things there. They won't survive any kind of a reduction of trade because they're already paying people nothing. They can't cut back their expenses. They can't shift their strategy.
00:55:42
Speaker
ah what What do I think will end up being one of the things? They'll attempt to ship goods to another country to see if they can slide it in a back door and eliminate the tariffs. They'll probably move their factories to other places. They might also temporarily have slave-type labor. and And again, those games will go on.
00:55:59
Speaker
But they, the they cannot do their, their commerce the same way anymore. They won't be able to. you're you I agree with you. And again, we'll have a longer political discussion because I'm going I'm going to need to have us wrap this up in a minute, but, um,
00:56:16
Speaker
And I'm going to enjoy that political discussion with you. We'll book an hour and a half for that because I think we're going to need a Joe Rogan. yeah We're going to need one of those. But Marshall, I'm going to tell you this, and this is really important.
00:56:28
Speaker
I come from Iran. I come from a tyrannical totalitarian price. okay I grew up there. You get it. yep I want you to understand, these people, if they feel that they're not going to be able to save face, they'd rather go to war.
00:56:41
Speaker
They'd rather kill millions than they would... to give in. There needs to be a way to not make this appear like they caved.
00:56:54
Speaker
Because if looks like they caved, they're going to, I think they'll invade Taiwan. That's what I think is going to happen. That's what I think is going to happen. And if they invade Taiwan, I got news for you.
00:57:06
Speaker
America is not going to sit by and go, okay, you go ahead and grab Taiwan. They're not going to do that. They're not going to do that. um I don't know that. I don't know that. And and again, we we've got lots to talk about. But again, here's what I think.
00:57:18
Speaker
The beauty of the concept of communication equaling wealth and the idea that the truth shall set us free, which it does, is that is the beauty of this conversation you and I are having.
00:57:29
Speaker
You're up in Toronto. I'm down on the other side of the continent down in San Diego. And we're having a conversation like this because of technology. Technology allows us to communicate better. Now I can reach out to my friends in China and I can say, what's really going on there? And they can tell me, you know, this is when I was last time I toured there. One of the things that was shocking to me is i don't know if you're familiar with the ghost cities in Canada, in ah China.
00:57:54
Speaker
I am. So they have massive amounts of construction projects, cities that are built. There's no one there. There's not one resident in the entire city, yet an entire city is built and they're beautiful.
00:58:08
Speaker
I mean, it's, Anybody would want to live there, but nobody's living there. why Because they only built them so that it would appear as if their economy was doing well.
00:58:19
Speaker
That's the only reason they're built. And so because of technology, I can call it my friends in China, ah you know, on a Zoom and I can say, hey, you know, what's going on over there? And they can say they're firing workers. The economy is struggling. The government is rounding up, you know, people, whatever.
00:58:35
Speaker
That's the difference of where we are now. That's why the narrative, mainstream media and big tech are such an important part of the entire puzzle for these people that want to control the general population and want to continue to make us slaves, that they're bright they're losing their hold on that, which is why here in the US, s at least, there's talks of them, at least during Biden regime, not not ah not his admin during his regime, they're trying to control the internet.
00:59:03
Speaker
they want yeah Again, we're seeing it over in England where they're arresting people that have a message that isn't what they want to have projected. That's insane. They're arresting people for memes, for freaking memes. Yes.
00:59:16
Speaker
Yes. Ten year prison sentences. It's nuts. It's insane. So the beauty is, though, we're having this conversation. That's the beauty. And we have to keep having these conversations. And we also i want just one last thing, because it's gotten kind of heated and we've talked about some heavy topics and I'm sure there's going to be some people riled.
00:59:32
Speaker
I just want to say this. Everything's hypnosis. And so when when somebody says something really stupid on social media or somebody has a massively opposing opinion to what I hold, I pause and I breathe and I say, what would get them to that place?
00:59:47
Speaker
How have they been communicated to? Because I feel bad for people that are far, far left alone. Because you know their idea that there's 37 genders or that human life you know doesn't begin until we say it begins, you know and you can and you can kill a baby ah a month after it was born and you're still that's still you know just an abortion, that's not murder.
01:00:08
Speaker
Those people got to that way of thinking somehow. And so have a little bit of grace, have a little bit of understanding and compassion, at least to give them the benefit of the doubt to know that they're not horrible people, they're horribly misinformed.
01:00:24
Speaker
That's all. Amen. ah For most people, that's true, although there is evil in the world. And we should never forget that. There is evil in the world. Marshall Silver, we're going to do an hour and a half politics only podcast. I'll reach out to you for that. I can't wait, I'm going to send you my cell phone number. Please message me. Let's stay in touch. I want to talk about ah potentially doing something together.
01:00:44
Speaker
God bless you. Thanks for coming on the show. Folks, Marshall Silver is the real deal. We're going to have his information in the show notes. Marshall, give the website you want to send people to for this. Yeah, they can they can go to silver, S-Y-L-V-E-R dot com forward slash TP. The letter TP ah stands for turning point.
01:01:05
Speaker
Or they can, and I don't know if it's an international 800 number, they can also contact my office on 1-800-92-POWER. But the easiest way is just through the website. Give us a message. Tell ah tell everybody you heard this interview, you're fascinated, and you want to come to Turning Point.
01:01:20
Speaker
Okay, great. Great, great, great. I've never been to Turning Point. You know what? i mean Well, you know what? Call 1-800-92-POWER There you go. I got an in, so I might use my in and we'll make it happen. But I'm going talk to my lady and we'll we'll we'll see what we can do.
01:01:35
Speaker
We'd love to host you. Yeah, I'd love to be there. Love to be there. it' be It'd be great to to come and have another long visit to California. Maybe i'llll I'll see if I can drag Mark to come with me too. We'll make it happen.
01:01:45
Speaker
But folks, Marshall Silver is the real deal. Make sure that you go to his website, silver.com, and you check out silver.com forward slash TP. If you enjoyed this episode, give us a like, give us a rating, give us a review. That always helps with ah the algorithm, so please do that.
01:02:03
Speaker
And if you have a friend who would benefit from this message, share it with them. That's the beauty of technology. All you got to do is just forward this and say, hey, I listened this podcast, and thought of you.
01:02:15
Speaker
I think you'd like what they have to say. Marshall Silver, an honor to have you here, man. Thanks, friend. Have an awesome day. God bless. You too. And that's a wrap.
01:02:27
Speaker
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