
In this episode of The Speed Lab Podcast, guest host Darren Hansen sits down with coach and mentor Matt Erdman for a powerful conversation on the art of coaching. Matt Erdman Owns Veritas Athletic Performance and is a Universal Speed Rating Speed Lab Director.
They dive deep into building trust with athletes, the power of positive communication, adapting coaching style to the individual, and why relationships—not just programming—drive long-term results. This episode is packed with practical insights for coaches, gym owners, and anyone looking to create a stronger training culture that actually lasts.
Timestamps00:00 – Intro & why Matt Erdman stands out as a coach
03:30 – Opening a facility: lessons learned & early mistakes
06:20 – Systems, organization, and why clarity matters
07:20 – Transition into The Power of Positive Selection
11:10 – Coaching delivery, trust, and athlete relationships
14:15 – Universal Speed Rating milestone & impact
15:25 – Individualizing coaching styles (men vs women, personalities)
18:05 – Building culture & uniting rival athletes
21:10 – Being approachable without lowering standards
24:10 – Consistency, clarity, and losing athlete trust
27:20 – Coaching less, saying more with fewer words
29:15 – Meeting athletes where they are mentally & physically
33:10 – Creating “wins” even on bad training days
35:05 – Communicating progress to parents
37:20 – Building resilient athletes beyond speed & strength
39:15 – Final thoughts & closing remarks
If you'd like to learn more about how to working with Universal Speed Rating in your facility, schedule a call: https://universalspeedrating.com/learn-more-partner-with-universal-speed-rating-speed-lab-podcast