Today, we welcome our new sponsor 4iiii Innovations [https://4iiii.com/]. If you’re in the market for a power meter or a HR monitor, give them a go! 

 * 1:30 logistical challenges can lead to innovation in sustainability practices
 * 5:45 the 4iiii buy-back program [https://4iiii.com/crank-buyback/]
 * 14:30 the second-hand bike market
 * 22:30 sport nutrition packaging recycling by TerraCycle
 * 27:30 Michael’s tips on reducing sport nutrition waste
 * 33:00 Andrew and Michael do not agree on K-cups

98 - Sustainability

Endurance Innovation examines the technology, science, and engineering shaping modern endurance sport. Each episode features a focused conversation with researchers, coaches, and industry practitioners working in areas such as cycling aerodynamics, triathlon equipment, performance modeling, training science, biomechanics, and data analysis.

Rather than speculation or trend-driven commentary, the show emphasizes evidence-based methods and practical applications for athletes and coaches across cycling, triathlon, and other long-course disciplines. Topics include aerodynamic testing, cooling, running and cycling performance, endurance nutrition, training strategies, and the tools that support both high-performance and age-group athletes.

New episodes are released periodically.