![Ep.11 - Saas Content Marketing Strategy with Ilia Markov Head of Content at ChartMogul image](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/60545190168f33005acf61e6/6303c2d1-a5bf-4bb8-9631-3ed7c061ca3b.jpg)
![](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/60545190168f33005acf61e6/6303c2d1-a5bf-4bb8-9631-3ed7c061ca3b.jpg)
Are you investing heavily in content, and yet your traffic is flat? In today's episode, I interviewed Ilia Markov, Head of Content at ChartMogul. Learn from his experience in SaaS Content Marketing Strategy: To get traction with SaaS content, focus on quality, then scale. Don't just produce content. Start with a wholesome content strategy and plan the distribution. Put your content in front of the right audience. If it's not relevant, all this traffic will not convert. SaaS marketers' #1 mistake - focusing on customer acquisition, not on retention. Learn how ChartMogul helps companies bring all their data in one place and analyze it. The platform supports C-level executives, financial departments, product teams, and sales teams to make data-driven decisions. Tune in and enjoy!
![](https://media.zencastr.com/cdn-cgi/image/width=640,quality=85/image-files/60545190168f33005acf61e6/6303c2d1-a5bf-4bb8-9631-3ed7c061ca3b.jpg)
Are you investing heavily in content, and yet your traffic is flat? In today's episode, I interviewed Ilia Markov, Head of Content at ChartMogul. Learn from his experience in SaaS Content Marketing Strategy: To get traction with SaaS content, focus on quality, then scale. Don't just produce content. Start with a wholesome content strategy and plan the distribution. Put your content in front of the right audience. If it's not relevant, all this traffic will not convert. SaaS marketers' #1 mistake - focusing on customer acquisition, not on retention. Learn how ChartMogul helps companies bring all their data in one place and analyze it. The platform supports C-level executives, financial departments, product teams, and sales teams to make data-driven decisions. Tune in and enjoy!