In this episode of Full Time Freedom, join us as we delve into the world of branding with special guest Andrea Rdzak, co-owner of Rise Up Marketing.

Andrea breaks down the essence of branding, helping entrepreneurs understand what truly constitutes a brand beyond just logos and colors. She shares valuable insights into common branding mistakes that business owners make and offers practical tips for crafting a compelling brand identity that resonates with your target audience. Andrea also sheds light on the crucial decision of when it's time for a rebrand. Whether your business has outgrown its current brand or needs a fresh approach to stay relevant, Andrea provides guidance on navigating the rebranding process effectively and selecting the right marketing agency or partner for your business. 

Tune in to this episode to discover actionable strategies for building and revitalizing your brand, straight from the expert herself, Andrea Rdzak of Rise Up Marketing.



Episode Links: 

 * Check out the Rise Up Marketing Website: www.Rise-upmarketing.com [http://www.rise-upmarketing.com] 

 * Email Andrea Directly: ardzak@rise-upmarketing.com

 * Connect with Rise Up Marketing  on Instagram at https://www.instagram.com/rise_up_marketing22/ 

______________

 * Sign up for our exclusive Full Time Freedom community⁠ [https://imposterwomen.wixsite.com/podcast]https://fulltimefreedom.wixsite.com/podcast

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SUBSCRIBE + LEAVE A REVIEW wherever you listen to podcasts - Apple Podcast, Google Podcast, Spotify and Stitcher. Subscribing will keep you from missing an episode and helps to grow the podcast.

See you on the next episode of Full Time Freedom!

67. Branding Brilliance: Elevating Your Business with Andrea Rdzak

In this episode of the Full Time Freedom podcast, host Jessie Linder Gallo dives into the age-old challenge faced by entrepreneurs everywhere: finding time to work on your business when life's other priorities seem to take precedence. Jessie shares four practical strategies she's discovered along the way to "fitting her business in the cracks" of her busy life.

Tune in to this episode for inspiration, motivation, and actionable strategies to carve out time for your business pursuits amidst life's many demands.

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66. Filling in the Cracks: Finding Time for Your Business Amid Life's Priorities

Rebranding your business doesn’t have to feel hard. We rebranded our podcast and had SO much fun with the brand makeover and had a TON of rebranding benefits and rebranding success. You evolve so your brand can too - it’s natural to want to explore rebranding strategies. In this episode, we explore our rebranding checklist for when you want to rebrand your business or podcast! 



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65. We Rebranded Our Podcast: When + How To Rebrand Your Business, Tales Of A Successful Rebrand

Want a business that supports your personal life? I took a weeklong island vacation with my family and still ran my business, had new clients reaching out to work with me and received new speaking opportunities – here’s how I did it:

1. outsourced all non-essential tasks

2. diversify lead generation so I get speaking opportunities all the time

3. automate with systems so new clients can connect with me

4. have long form content running on repeat in the background as a lead generation tool 

Tune in and discover how these four strategies can transform your business operations, so that you can thrive personally AND professionally.



Apply for a call with Mel: https://www.herhandlebars.com/freecall



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64. Running A Business While On Vacation: Balancing Family And Work 

Have you ever considered scaling your business with INTENTION - achieving growth while prioritizing family time and creating sustainable income? Because, let’s be real - scaling your business for the sake of scaling can quickly lead to burn out if you are overworking yourself just because you think you need to keep growing.  Trust us, we’ve been there!! 

This year, we’ve both intentionally made decisions to focus on the health of our businesses INSTEAD of scaling so we are taking a much more intentional approach. 

We’re going to be sharing lessons we’re learning along the way and things we recommend that you do in your business BEFORE you focus on scaling which will ultimately make scaling possible. 

We cover:

 1. Leveraging systems to save time

 2. Excel at customer service with your existing customers

 3. Get clear on your numbers: costs, revenue and profit

 4. Cash flow: do you have it?

 5. Be crystal clear on your vision (aka avoid shiny objects)

So, grab your favorite beverage, cozy up, and let's explore how you can scale your business while living a life you love.



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63. Scaling Your Business with Intention: 5 Things To Do BEFORE You Scale Your Business

Got that social media burnout? Ready to break free from the pressure of keeping up with trends? Join us for this game-changing mini-training where we dive into intuitive content creation. 

Say goodbye to stress, scripts, and exhausting strategies, and hello to a new approach that's all about ease, authenticity, alignment, and saving precious time. 

We explore how to harness your intuition to craft content that's not only engaging but also fun to create. Step off the hamster wheel and discover a refreshing way to connect and share your message on social media!



Claim your free case study: https://www.herhandlebars.com/freecasestudy



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See you on the next episode of Full Time Freedom!







62. Intuitive Content Creation: Ditch the Social Media Burnout & Embrace Authentic, Aligned Content 

In this episode of Full Time Free, we explore the transformative power of community-building with guest, Sarah Marion of Athena Advisory and The AF Social + Life.

Sarah has been leading membership organizations for nearly a decade and most recently has spearheaded initiatives for sober and sober-curious individuals, both online and in person. As the founder of The AF Social & Life, Sarah has a wealth of experience in creating safe, supportive spaces that foster connection, growth, and empowerment.

In this enlightening discussion, Sarah shares her journey of community creation, offering insights into the challenges, software, and lessons learned along the way. We'll delve into the strategies and principles behind crafting inclusive and impactful communities, exploring how Sarah's vision has translated into real-world connections and meaningful relationships.

Whether you're interested in building your own community or simply curious about the power of shared experiences in driving personal transformation, this episode offers valuable wisdom and inspiration. Tune in as we uncover the secrets to building a thriving community with Sarah Marion on Full Time Freedom.

Episode Links: 

 * Patreon [https://www.patreon.com/]

 * The AF Social + Life [https://theafsocial.org/]

______________



 * Sign up for our Patreon community 

www.patreon.com/FullTimeFreedomPodcast [http://www.patreon.com/FullTimeFreedomPodcast] 

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SUBSCRIBE + LEAVE A REVIEW wherever you listen to podcasts - Apple Podcast, Google Podcast, Spotify and Stitcher. Subscribing will keep you from missing an episode and helps to grow the podcast.

See you on the next episode of Full Time Freedom!

61: Building a Thriving Community

Are you a business owner feeling stuck, unsure of how to generate new ideas, connect to your audience, or increase your revenue? We’ve got a simple yet powerful way to get amazing business results: connect to your intuition.

Tune into this episode for our favorite ways to quiet your mind, tune into your body, and access the wealth of creativity and ideas that are waiting to be discovered. 



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SUBSCRIBE + LEAVE A REVIEW wherever you listen to podcasts - Apple Podcast, Google Podcast, Spotify and Stitcher. Subscribing will keep you from missing an episode and helps to grow the podcast.

See you on the next episode of Full Time Freedom!









QUICK TIP: Listening To Your Intuition For Business Success

In this episode of Full Time Freedom, we dive into the world of financial organization and tackle a topic that can often send shivers down the spines of even the most seasoned business owners: taxes. 

In "Organized for Success: Crafting a Tax-Friendly Filing System," Jessie Linder Gallo will take us through a strategic roadmap consisting of five key steps to design a filing system that simplifies the tax preparation process. We understand that taxes can be overwhelming, but with Jessie's guidance, we'll learn how to take control and organize our financial documents efficiently. She'll provide practical tips and tricks to keep track of expenses, receipts, and important paperwork throughout the year, making tax time a smooth and stress-free experience.

Whether you're a small business owner, a freelancer, or an individual looking to master your financial life, this episode is a valuable resource that empowers you to take control of your finances and be prepared for tax season.

______________

 * Sign up for our exclusive Full Time Freedom community⁠ [https://imposterwomen.wixsite.com/podcast]https://fulltimefreedom.wixsite.com/podcast

 * Connect with us on Instagram⁠ [https://www.instagram.com/imposterwomen/] http://instagram.com/fulltimefreedompodcast

 * Connect with us on Facebook⁠ [https://www.facebook.com/ImposterWomen]https://www.facebook.com/FullTimeFreedomPodcast

SUBSCRIBE + LEAVE A REVIEW wherever you listen to podcasts - Apple Podcast, Google Podcast, Spotify and Stitcher. Subscribing will keep you from missing an episode and helps to grow the podcast.

See you on the next episode of Full Time Freedom!

60. Organized for Success: Crafting a Tax-Friendly Filing System

Join us as we redefine the New Year's tradition bypassing resolutions and diving into the transformative practice of choosing a Word of the Year.

Mel and Jessie share their experiences on why selecting a word for the year can be a game-changer. We explore the impact of focusing on a single, powerful theme and discuss how it can bring clarity, focus, and purpose to your life and business. 

In this episode, we’ll walk you through the steps and guided prompts to help you find your word and discover the potential that lies in the simplicity of choosing one word to shape your path in 2024.

______________

 * Sign up for our Patreon community 

www.patreon.com/FullTimeFreedomPodcast [http://www.patreon.com/FullTimeFreedomPodcast] 

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SUBSCRIBE + LEAVE A REVIEW wherever you listen to podcasts - Apple Podcast, Google Podcast, Spotify and Stitcher. Subscribing will keep you from missing an episode and helps to grow the podcast.

See you on the next episode of Full Time Freedom!

59. The Power of One Word: Unlocking Potential, Focus, and Purpose in 2024

Join Jessie, Lauren & Mel - 3 besties - as we discuss our businesses and the things we’re learning along the way. We share real life lessons learned while starting a business in real-time to get you from where you are to where you want to be. Imposter Women features guest interviews and conversations to help you grow your business and get that side-hustle started. Tune in for a bi-weekly dose of inspiration for our fellow entrepreneurs and side-hustlers who need to be reminded that you’re not an imposter at all! Be sure to subscribe so you don’t miss an episode.

Imposter Women: Business Inspiration for Entrepreneurs & Hustlers

Creating your life. 

Bigger. Better. Bolder. 

Full Time Freedom Podcast

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