Ep399 - Jeffrey Seller: Storytelling, Struggle, and the Rise of a Broadway Giant

From growing up in a modest neighborhood known as "Cardboard Village" in Oak Park, Michigan, to becoming one of the most influential producers in Broadway history, Jeffrey Seller's story is one of resilience, creativity, and a deep love of musical theater. In this candid and insightful conversation, Jeffrey reflects on the pivotal moments that shaped his journey—from the early days of Rent to launching Hamilton, and how he’s always championed new voices that challenge the status quo. He opens up about his unique childhood, his bold choices as a young producer, and why he felt compelled to write his new memoir, Theater Kid.

We talk about the emotional impact of revisiting his past, his creative process, and the behind-the-scenes decisions that brought shows like In the Heights, Avenue Q, and Hamilton to life. He also shares the significance of working in Times Square since 1986 and what it means to literally see his professional history from the studio window. Jeffrey’s perspective is raw, honest, and deeply inspiring—a must-listen for anyone who loves theater and believes in the power of storytelling.

Jeffrey Seller is a five-time Tony Award-winning producer behind landmark musicals including Rent, Avenue Q, In the Heights, and Hamilton. He also produced The Cher Show, De La Guarda, and The Inheritance, among others. He is the co-creator of Broadway’s first ticket lottery and a champion for innovation in access and storytelling. His memoir Theater Kid chronicles his remarkable journey from Oak Park, Michigan, to the heights of Broadway.

This episode is powered by WelcomeToTimesSquare.com, the billboard where you can be a star for a day.

Connect with Jeffrey:

• Instagram: @sellerj
• Theater Kid (Memoir) – available wherever books are sold

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