032 - Launching a Growth Marketing Agency for DTC Brands, with Jake Abrams founder of Odyssey

Welcome to Ready For Launch.

This week I’m talking to Jake Abrams, Founder of Odyssey, a growth marketing agency focused on direct-to-consumer startups.

We talk about:

• The benefits of working in marketing for small business
• The value of research in selling a product
• Growing from a team of 1 to a team of 10
• How to easily transition from full-time work to your first business
• The power of referrals
• How crucial a foundation of good data is to any business
• Why it’s important to separate those you can help from those you can’t
• So sit back and enjoy the show

Website

https://www.growodyssey.com/

I never feel like you convert someone off your website, you just can’t lose them with your site.

We fit into the category of growth generalist.

LinkedIn

https://www.linkedin.com/in/abramsjake/