Pete Williams has been dubbed the “Australia’s Richard Branson” in media publications all over the continent, at just 21 years old he sold Australia’s version of Yankee Stadium, The Melbourne Cricket Ground (MCG) for $500. We are not kidding!

We have the absolute pleasure of introducing you to Pete Williams. A serial entrepreneur, author and marketer. His story is the literal definition of "One man's trash, another man's treasure."

On this episode, Pete drops value bomb after value bomb when it comes to starting and scaling a successful business of any size in any industry using his signature '7 Levers Framework' and '10% Wins' philosophy.

Summary:

Turning an unconventional idea into a successful business venture. 2:54
Turning trash into treasure - “Selling the MCG for $500” 6:20
Business success, fame, and writing a book. 10:15
Developing a framework for business growth with 7 Levers. 18:11
Doubling profit by focusing on 10% improvements. 25:39
Marginal gains in cycling and business. 27:54
Doubling business growth through focused efforts. 30:10
Improving businesses by identifying and fixing issues. 33:47
Writing a business book as a story. 37:38
Balance in life and the pendulum effect. 40:57
Annual adventures with friends. 44:21
Adventure planning with kids and writing a new book “The Pale List”. 47:40
NBA internship program for university students. 55:04
Basketball experiences and networking. 58:36
Meeting Jesse Itzler and future adventures. 1:02:26
Creating new adventures and challenges for a podcast. 1:06:12
Brainstorming cool concepts for podcasts. 1:10:16

Check out Pete here:

20 Years Ago Today … I sold the Melbourne Cricket Ground (MCG): https://www.youtube.com/watch?v=x0yfV-2qLxI&ab_channel=PeteWilliams

Instagram: https://www.instagram.com/preneur/

LinkedIn: https://www.linkedin.com/in/preneur

Continue the conversation with us here:

Ant - https://www.instagram.com/antonie_ng/

Luke - https://www.instagram.com/theconscioustradie/

Remember if you enjoyed the episode, leave us a review and follow our Instagram page to view clips or suggest a guest for our next episode!

Follow and DM us here:

https://www.instagram.com/cta.podcast/

#49 - Why is Nobody Talking About This? The Content Creation Lifestyle Explained - Andy Wewege