At a time when personal branding can seem at best tired and at worst inauthentic, it's important that you make sure that branding has a purpose. That's what our guest, Joi Sears, has spent much of her adult life creating - brands that connect with people and help drive purpose-based missions forward.
In our interview, we talked about where she started her professional journey and the ups and downs of not only being an entrepreneur, and a community organizer but also how life has changed since becoming a mom. This isn't branding how you see it on social media - we get real.
You can find Joi's work on Instagram and on her site.
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