139 - Transforming Businesses with Design Thinking: Insights from The Curious People
In this comprehensive episode of The Adrian Tan Show, I speak with design thinking experts Alfred Tan and Ken Kwan, founding partners of The Curious People consultancy. They discuss design thinking's powerful impact on various sectors, especially SMEs, emphasising human-centred solutions, empathy, and prototyping. Through engaging case studies like Heavenly Wang Cafe's transformation and practical examples from DBS, the episode highlights how design thinking can enhance customer experience, operational efficiency, and employee morale. They also debunk common misconceptions and introduce a new AI-powered tool to help businesses gather deep empathy insights. 🕛 Time Stamp 00:00 Introduction 01:17 Welcome to The Adrian Tan Show 01:20 Understanding Design Thinking 01:53 Introducing the Guests 02:37 Defining Design Thinking 04:43 Personal Stories and Inspiration 06:59 Applying Design Thinking in SMEs 11:56 Success Story: Wang Cafe 22:34 Prototyping and Co-Creation 23:53 Common Misconceptions About Design Thinking 24:44 Empathy in Design Thinking 26:37 Business Process Re-engineering vs. Design Thinking 27:53 Workflow Redesign with Design Thinking 29:38 The Importance of Customer Perspective 34:04 When to Implement Design Thinking 36:31 The Role of Empathy in Business 42:07 Conclusion and Resources 📝 Show Notes - Website: www.thecuriouspeoplesolutions.com.sg - HEARyou (our digital empathy tool powered by AI): https://www.thecuriouspeoplesolutions.com/hearyou - Facebook: www.facebook.com/TheCuriousPeople?ref=hl - LinkedIn: www.linkedin.com/in/the-curious-people-solutions --- Products: 📕 "No More Bosses = The Journey to Sustainable Self-Employment": https://amzn.asia/d/09s7KlXc 📈 Get your 30k followers on LinkedIn: https://adriantan.com.sg/linkedin/ Stay Connected: 📺 Subscribe to my channel for more: https://www.youtube.com/@AdrianTan18/ 🎧 Or on my Spotify: https://open.spotify.com/show/2db5aN9xKxaTEFQDibzwNm Follow me on LinkedIn: https://www.linkedin.com/in/adriantanck/ ✉️ For business inquiries: [email protected]
