Anna Addoms, AI Ethics and Creativity: A Practical Guide for Today's Thoughtful Entrepreneur - Innova.Buzz 677

Our guest in this episode is the returning Anna Addoms of Wicked Marvelous. She is a wonderfully pragmatic and insightful guide helping entrepreneurs navigate the complex world of AI. Anna champions using technology as a powerful tool, not to replace us, but to help foster deeper and more authentic human connections.

We picked up our conversation right where we left off in episode 671, exploring the critical ethical questions and practical boundaries of artificial intelligence. Anna shared brilliant insights on everything from copyright in the creative arts to the single most important skill we need to hone for the future.

Key points discussed include:

* Practice radical transparency about your AI use to build unwavering trust with your audience.

* Use AI as a back-office tool to free up your precious time for genuine human connection.

* Train AI on your own content to ensure your unique brand voice always shines through.

Listen to the podcast to find out more.

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Show Notes from this episode with Anna Addoms, Wicked Marvelous

It was an absolute delight to welcome Anna Addoms of Wicked Marvelous back to the Innovabuzz podcast. Our last conversation was cut short by a technical hiccup—perhaps the AI getting its own back on us—right as we were getting to the heart of the matter. So, picking up right where we left off felt not just necessary, but essential. Anna, with her characteristic clarity and pragmatism, helped navigate the complex, and sometimes murky, waters of using AI in a way that is both effective and deeply human.

We jumped straight into the profound shift required in our thinking as we build relationships in this new digital landscape. Anna’s perspective is a refreshing dose of common sense in a field often filled with hype. She argues that while the tools are new and evolving at a breakneck pace, the fundamental principles of good business and human connection remain the same. It’s not about a total revolution in our values, but a thoughtful evolution in our methods.

The Transparency Mandate: Your First Rule of AI Engagement

Anna’s foundational rule for AI engagement is simple yet powerful: be transparent. She made it crystal clear that if you are using AI in any capacity that faces the public or your clients, you have a responsibility to disclose it. This isn’t about being ashamed of using a powerful tool; quite the opposite. It’s about building trust by being upfront and honest about your processes. Not disclosing, and then getting caught, can do irreparable damage to your reputation.

This frames AI correctly, not as a replacement for human skill or creativity, but as a tool in our arsenal. We wouldn't hide the fact that we use specialized software for accounting or project management, and Anna argues we should treat AI with the same straightforwardness. This simple act of disclosure respects your audience's intelligence and allows them to engage with your work, and your brand, on honest terms.

The Creative Gray Area: Navigating AI Art and Intellectual Property

As a keen photographer, this part of our conversation struck a personal chord. We waded into what Anna aptly calls the "biggest gray area" in AI right now: the world of generated art and the protection of intellectual property. It’s a space filled with incredible potential but also fraught with ethical questions. Where do we draw the line between an AI emulating a style and it infringing upon a human artist's livelihood and creative ownership?

Anna shared some fascinating, and slightly sobering, insights, referencing the lawsuit between Disney and Midjourney as a major signal of the legal battles to come.