Marnie Stockman, Leading the Character Revolution in the Age of AI - Innovabuzz 674
Our guest in this episode is Marnie Stockman, co-creator of the Lead It like Lasso philosophy. Following her passion for helping people become their best selves, Marnie has embarked on a new adventure to empower job seekers in the age of AI. Her mission, sparked by conversations with her own children, is to help people find truly meaningful work through authentic self-discovery.
Marnie shares how we can all become the "CEO of You, Incorporated," using AI as a tool for deep introspection, not just for sterile automation. Key points discussed include:
* Character is your advantage: In an automated world, your unique human character is your ultimate competitive edge.
* Be the CEO of You: Run your life and career like a business to intentionally guide your own growth.
* Use AI for authenticity: Leverage AI to understand your real story and NOT to game the system.
Listen to the podcast to find out more.
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Show Notes from this episode with Marnie Stockman, Lead It Like Lasso
It was an absolute delight to welcome Marnie Stockman of Lead It like Lasso back to the Innovabuzz podcast. Long-time listeners might remember Marnie from episode 653, where she and her business partner Nick taught us how to lead with heart, inspired by the one and only Ted Lasso. So much of that conversation was about core values and curiosity, and now she’s returned with a fascinating new adventure that feels like the perfect next chapter: empowering job seekers in the age of AI.
This new direction isn’t a pivot away from her Lasso-inspired philosophy; it’s a powerful evolution of it. Marnie is diving headfirst into the world of artificial intelligence, not as a cold, robotic replacement for human ingenuity, but as a tool to help us become, as she so eloquently puts it, "the best version of ourselves." It’s a mission to bring more character, not less, into our professional lives, especially when technology is changing everything.
The Spark of Inspiration: The Character Revolution in a Digital World
Marnie’s new focus was sparked by a simple but profound observation she calls the "character revolution." In a world increasingly filled with automation and digital transformation, the single greatest way to stand out is by being authentically, unapologetically human. It’s our character, our values, and our unique stories that will become our most valuable assets. The ones who thrive will be the ones who show up as real people.
This idea wasn't just a theory; it was validated in the most personal way possible. Marnie shared a wonderful story about a single week where her 23-year-old daughter, her 25-year-old son, and her daughter’s 23-year-old boyfriend all decided they needed more impactful work. From a mechanic wanting to help people more directly to a marketer discovering a passion for teaching, their journeys proved that understanding one's core drivers is the first step toward a fulfilling career.
Welcome to You, Incorporated: Becoming the CEO of Your Own Life
This is where Marnie’s new venture gets truly brilliant. She and Nick are developing an app and writing a new business fable, The Business of You, based on a powerful central metaphor: you are the CEO of "You, Incorporated." I just love this concept. It reframes personal development from a passive activity into an act of empowered, strategic leadership over your own life and career.
When you think of yourself as a CEO, you realize you're in charge of all your own departments: your finances, your marketing (how you present yourself to the world), and your HR (your personal growth and well-being). The
