[Counsel Cast Chambers] AI Content for Law Firms: What Works (and What Doesn’t)

In this episode of Counsel Cast Chambers, Karin Conroy and Max Gutsche discuss the current landscape of AI-driven content generation with a focus on practical applications for law firms and other professional services. 

The conversation highlights the basic and advanced capabilities of popular AI tools like ChatGPT, MidJourney, and DALL-E, and explores the benefits and limitations of using these technologies for creating text and graphic content. 

Max also shares his contrarian view on the market's emphasis on rapid content generation and argues for leveraging existing deep knowledge within organizations to produce valuable content. Additionally, the role of transcription tools such as Riverside in enhancing content creation is examined.

Max Gutsche gives listeners actionable tips on:

• 00:00 Introduction to AI Content Generation
• 01:45 Different AI Tools for Content Creation
• 02:01 Advanced Use Cases and Personal Preferences
• 02:42 Contrarian Views on AI Content Generation
• 02:55 Transcription and Content Repurposing
• 03:42 Controversies and Market Trends
• 04:58 Deep Knowledge and Content Packaging

Connect with Max here:

• https://www.linkedin.com/in/maximiliangu/
• https://www.unifire.ai/ 

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• Karin on Twitter
• Karin on LinkedIn
• Conroy Creative Counsel on Facebook
• https://conroycreativecounsel.com