BA Bites - Radical Product Thinking

In this episode of BA Bites, we dive into Radical Product Thinking—a powerful framework for crafting a clear, long-term product vision that drives purposeful development. We’ll guide you through the Radical Vision Template, a step-by-step tool that helps you set a vision that aligns your team and creates impactful products.

Here’s a quick recap of the template we’ll cover:

• Today, when [customer segment]…
  Who is your product for? Identify your target audience and their specific needs.

• Want to [desirable activity/outcome]…
  What do they want to achieve? Understand the goals your users are striving for.

• They have to [current solutions]…
  What current solutions are they relying on, and why are they inadequate?

• This is unacceptable, because [shortcomings of current solutions]…
  Why is the current situation unacceptable? What are the deeper issues with these solutions?

• We envision a world where [shortcomings are resolved]…
  Paint a picture of the ideal world your product will create by solving these challenges.

• We’re bringing this world about through [broad technology/approach]…
  Describe the approach or technology your product will use to bring this vision to life.

Join us as we break down these steps and share practical examples to help you set a bold, actionable product vision that can transform your business. Tune in now!

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