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E659 - Atiba de Souza - How to Build Genuine Connections and Make Your Podcast Profitable image

E659 - Atiba de Souza - How to Build Genuine Connections and Make Your Podcast Profitable

S6 E58 · Hacks & Hobbies
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0 Plays1 month ago

In this episode, I get to speak with Atiba de Souza.


Atiba de Souza, renowned as a "Super Connector" and the "Video Content Superman," is a celebrated marketer and business owner whose career is rooted in the profound belief that the true power in business lies in building relationships grounded in pure intentions to connect, share, and serve. With an impressive track record spanning over two decades, Atiba has been instrumental in connecting people across various industries, earning him a reputation for turning networking into an art form.


Atiba’s expertise in relationships extends far past the business world as he has coached several National Championship Youth football teams and is regularly consulted on the art of team building and culture which he says share relationships as their bedrock.


Atiba's journey is a testament to the power of genuine connections and the impact they can have on personal and professional growth. As a speaker, coach, mentor, and marketer, he continues to inspire and guide individuals and businesses toward realizing their full potential through the art of connection.


This is going to be an awesome conversation!


Where to reach our Guest

LinkedIn: https://www.linkedin.com/in/atibadesouza/
Instagram: https://instagram.com/atibadesouza
YouTube: https://www.youtube.com/channel/UChjej0lyswDeDd91x7y63ew 3 Hacks to take away

  1. Focus on building genuine relationships with podcast hosts by understanding their audience and delivering value to them, rather than just trying to promote yourself.

  2. Approach team building and employee development with a focus on understanding each person's current capabilities and potential, and systematically building their skills rather than expecting immediate high performance.

  3. Adopt a mindset of giving with love and serving others, without expectation of immediate return, as a key strategy for making your podcast and business profitable in the long run.

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