This week we continue our discussion on Google's recent update to their search rater guidelines on how a content creator's first-hand experience is evaluated.
In this episode, host T. Adeola further unpacks a recent Search Engine Journal article that covered how Google is upgrading the concept of E-A-T with an additional ‘E’ for experience. He also lays bare the giant, non-obvious trap most entrepreneurs fall into as it pertains to experience.
You don’t want to miss these insights.
Citations:
Google E-E-A-T: How To Demonstrate First-Hand Experience
https://www.searchenginejournal.com/google-e-e-a-t-how-to-demonstrate-first-hand-experience/
Cognitive Load Theory (John Sweller)
https://www.instructionaldesign.org/theories/cognitive-load/
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This episode was hosted by T. Adeola of STEM Whisperers. If you have any questions, please feel free to email [email protected]
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https://www.linkedin.com/in/temitayoaosinubi/
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