Stacey McCormack - SEO Gems & More

In this episode we talked about:

• With traditional media experience, having a solid foundation with market research helped Stacey cultivate data-informed decision making skills. 
• Fully analyzing your clients unique value proposition helps get the message right so they can serve their audience integrally.
• Having an understanding of the regular google analytics reporting is needed. Also, not being afraid to say yes to the things that scare you does wonders.