Branding & Marketing Fundamentals by @Komards NFTS

Branding & Marketing Fundamentals

8 Plays

1 year ago

OVERVIEW & PURPOSE

There are several purposes here. The first is it's a way for us to give back to the family members of Komards NFTS. The next is to give each of you a hand up, not a hand out. We here at Komards NFTS want all of you to succeed. Additionally, we want to give each of you the tools to be able to build a consistent and effective Branding and Marketing campaign to get you in front of the right people.

TWITTER - https://twitter.com/Komards_NFTS

WHAT IS BRANDING

Branding is who you are, your company’s identity, personality, and values. Branding should be reflected in everything you do, from product development to marketing, employee relations to office design. In order to determine who your brand is, you need to ask yourself several questions. These are an excellent place to begin:

• What are your core principles and values?

• What is your mission statement?

• What inspired you to build your business?

• Why do you want to offer your products or services to your target audience?

• What makes you unique?

• What is your internal company culture?

• What is your professional sense of style?

• What are your communication characteristics?

• What do you want to come to mind when someone hears your business name?

• How do you want people to feel when they think of your business?

• How do you want customers to describe you as a company?

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