This episode is all about planning your marketing strategy as an entrepreneur.
Michelle Mazur talks about the importance of figuring out your messaging before your marketing. We talk about:
- The importance of collaboration for your marketing strategy
- How you can do less, but BETTER and more efficiently - so you can do more of the things you love
- It's not just about the strategy - it's also about the metrics!
- The Expert Up Club
Connect with Michelle:
More about Michelle Mazur:
Michelle Mazur works with brilliant business owners who are shaking things up...but having trouble talking about it. She combines the tools of successful social movements with the qualitative research skills she earned in her communications PhD to help them craft their powerful, captivating message. The author of 3 books (including the newly-updated 3 Word Rebellion) and featured in Fast Company, Entrepreneur and Inc., she knows that speaking about what you do in a clear and captivating way is the key to reaching the people you could help the most.
