Brad Paz (Zoptic) \\ Leveraging Data to Prevent Injury

In today’s episode, Les talks with Brad Paz - the co-founder and CEO of Zoptic. The podcast episode features a conversation with Brad Paz, the co-founder and CEO of Zoptic, a sports tech and data analytics company. Brad discusses his personal journey, originating from a family with Mexican heritage in Nebraska, and his passion for sports, which led him to play junior college basketball in California. The focus then shifts to his professional endeavors, particularly the founding and development of Zoptic. Throughout the conversation, Brad sheds light on the intersection of sports, technology, and data analytics, highlighting the significance of these elements in enhancing athletic performance and the sports industry as a whole. The dialogue underscores the importance of innovation and technology in sports, while also reflecting on Brad's unique experiences and the impact of his cultural and athletic background on his career and business achievements. Here’s a closer look at the episode: Brad Pas, co-founder and CEO of Zoptic, grew up in Nebraska and played sports in high school before attending the University of Denver. The inspiration for Zoptic was sparked by the desire to help children in sports by creating a video recording device, which was originally intended for Brad's daughter's basketball games. Brad developed a wearable tag for athletes to track their movements, which was initially intended for consumer use but later pivoted to a B2B product for team sports. Brad explains how the company's technology can provide data-driven insights for coaches, parents, and athletes to improve performance and reduce injury risk. Co-founder Tanya's diverse background and experience bring credibility and valuable insights to the company. Brad shares that the company is pursuing military and first responder applications for their technology. “We're a software company, not a hardware one, but we have a great hardware partner.” Brad: Integrating with other wearables like Whoop, Apple Watch, and Fitbit is an excellent idea for data aggregation and privacy protection. Resources: Website: https://www.getzoptic.com Brad LinkedIn: https://www.linkedin.com/in/bradpaz/ Zoptic Twitter: https://twitter.com/getzoptic