In this episode of Building Blocks, we're joined by Dana Nedamaldeen, CEO and co-founder of Neocom.ai, an AI-powered guided selling platform helping online shoppers find the right product through conversational, usage-based recommendations instead of endless scrolling and filtering.
Dana brings over a decade of software and entrepreneurship experience, having built and led teams across travel tech, healthcare tech, and service industries before founding Neocom.ai in Munich in 2022.
He discusses how Neocom.ai has already helped more than 5 million consumers find products online, the company's recent €4.5M raise led by Carbide Ventures and Sangha Capital, and the strategic push to expand from Europe into the U.S. market.
Guest: Dana Nedamaldeen
LinkedIn: linkedin.com/in/dana-nedamaldeen
Connect with Daivik: https://bento.me/daivik
Follow the Podcast: https://bento.me/thebbpod
Topics:
0:00 Introduction
1:05 Dana's path into entrepreneurship, from a London startup to founder
6:02 Meeting Sebastian and founding Neocom
9:34 What Neocom is, and choosing B2B over a consumer brand
11:15 How LLMs collapse the shopping journey into one agentic layer
13:46 Data silos, early results, and why multi-agent beats single-agent products
22:54 Beyond filters: qualitative context and the data-pipeline challenge
24:44 Emotional vs. non-emotional purchases, and agents serving agents
28:42 The ASEQUAL study on conversational shopping quality
34:01 Big players entering the space, and Neocom's contrarian bet
41:47 Vision for the agentic layer and U.S. expansion
46:58