Kenyan Court Orders Marketforce To Pay $16,000 In Wrongful Termination Lawsuit

Marketforce has been ordered to pay $16,000 to a former employee for wrongful termination. In 2024, ex-employees filed a now-dismissed case against Wasoko, a B2B e-commerce company, which merged with Egypt’s MaxAB in August 2024, while former business process outsourcing company Sama faces an ongoing lawsuit from its former employees. This ruling is a rare win for workers in a space where startups usually hold all the power. It sends a message: employees can push back, and courts are willing to hold companies accountable. For startups, it’s a warning—cutting costs the wrong way can end up costing more.

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