#622: How to Build Your Business Using Facebook Groups - Olivia Smith
Nothing builds business like community, and one way to leverage community to grow your business is Facebook groups! Listen in as photographer Olivia Smith shares how she’s built a Facebook group that has enabled her to build a multiple six-figure photography business!
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Show Notes:
What has been a key strategy for providing clients with a great customer experience? (1:35)
Olivia's introduction (3:50)
How does Olivia manage time so that she has a life outside of her business? (4:45)
What is the most impactful self-help or business book that Olivia has read? (11:50)
What was the "aha" moment that made Olivia decide to try Facebook groups as a way to build her business? (17:15)
3 ideas for photographers when creating a FB group with potential clients (23:15)
- Research other FB groups that potential clients would be a part of, and engage with those groups to gain members
- Have current members invite friends
- Create intentional giveaways for the group
Questions to include in your FB group new member sign up (31:00)
- Obtain their email address (an offer to send a free guide)
- Ask if you can contact them about boudoir photography
How does Olivia use FB Messenger for booking clients? (36:00)
How does Olivia determine what to post in her FB group that provides enough value to encourage members to be active? (42:40)
- Share value-added content
- Ask compelling questions to the group
- Use Canva auto-fill to import text for posts
Links:
https://bellemarieboudoir.com/free
https://instagram.com/bellemarieboudoir
