In this bonus episode recorded live from the Engage 2025 Summit, Dustin chats with Dan Roberts, Special Projects Manager at San Diego Miramar College. Dan has one job: lead the implementation of Element451 across campus. With decades of experience in marketing and student engagement, Dan breaks down what it really takes to lead a CRM transformation: cross-campus buy-in, empathy for overworked staff, and relentless communication. This episode is a masterclass in change management, culture work, and why now is the moment for higher ed to rethink how it communicates with students.
Guest Name: Dan Roberts, Special Projects Manager, San Diego Miramar College
Guest Social: LinkedIn
Guest Bio: Dan Roberts boasts over two decades of experience with a remarkable skill set that includes strong relationship-building, open communication, and impeccable time management. His past work experience across multiple industries highlights his dedication to consulting and business growth. Dan excels in streamlining sales processes, aligning organizational goals with daily operations, implementing business process outsourcing, project management, and crafting effective marketing strategies, including social media and content marketing.
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Connect With Our Host:
Dustin Ramsdell
https://www.linkedin.com/in/dustinramsdell/
About The Enrollify Podcast Network:
The Higher Ed Geek is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.
Attend the 2025 Engage Summit!
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.
Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register