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Andreas (Dre) Voniatis on Gaining Visibility in AI Search with Audience-Focused Content image

Andreas (Dre) Voniatis on Gaining Visibility in AI Search with Audience-Focused Content

E160 · Paris Talks Marketing
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28 Plays11 days ago

Search is changing. AI systems  now control how information is found and shown. In this episode, Andreas Voniatis,  “Dre,” joins Paris  to explain what this shift means for content strategy. His work focuses on helping brands appear in AI-generated responses. Andreas explains how large language models select content and why common SEO tactics are being filtered out. 


The conversation covers how to build content that aligns with AI preferences. It breaks down why AI ignores low-effort pages.  Dre teaches why reverse engineering AI outputs does not work, and why deep research and persona driven content now lead to visibility.

He outlines how AI surfaces sources based on originality, authority, and relevance to the user’s intent. He prepares marketers to adapt by shifting from ranking  output to high effort assets that reflect what audiences actually search for in context.


Tune in to hear how AI is reshaping visibility and why generic SEO content no longer works.


Connect with Dre: https://www.linkedin.com/in/andreas-artios/

Learn more about Artios: https://artios.io/

Connect with Paris : https://www.linkedin.com/in/parischildress/

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