In this episode of ScamRangers, we dive into the transformative power of storytelling with Niels Vink and Kathelijne Swaak from ABN AMRO's fraud prevention team. Discover how ABN AMRO is flipping social engineering on its head by using real customer stories to strengthen their fraud awareness strategies.
Learn how this innovative approach creates a deeper emotional connection with customers, making fraud prevention messages more memorable and impactful. We also explore insights from Nobel laureate Daniel Kahneman on decision-making and how ABN AMRO leverages these principles to better engage and empower their customers.
Key Takeaways:
Tune in to see how ABN AMRO is leading the charge in protecting customers through the art of storytelling.
Here is more information about our speakers:
Niels Vink:https://www.linkedin.com/in/nielsvink1/