Social Learning Theory (SLT) seeks to explain how we learn behaviors by observing and imitating others. This episode explores SLT's unique position between behaviorism, which focuses on observable behaviors, and cognitive psychology, which emphasizes internal processes like memory and perception.
We’ll discuss how Albert Bandura revolutionized psychology by developing new theories on aggression and modeled behaviors, challenging the dominant behaviorist views of the time. We’ll cover Bandura’s famous Bobo Doll experiment and its groundbreaking findings on observational learning, and we’ll also introduce you to other key figures in the development of SLT, like Julian Rotter, who developed the concept of locus of control, and Walter Mischel, known for the marshmallow test on delayed gratification. We’ll also tease apart the core concepts of SLT (modeling, self-efficacy, and vicarious reinforcement) to show how they work together to shape behavior. Finally, we’ll discuss the broader applications and criticisms of SLT in areas like education, media, and even advertising, where the power of observed behavior is leveraged in both positive and controversial ways.
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