What if the hardest part of your business isn't building the thing, but finding someone to buy it?
Ten years ago, I wrote a book called Buy Buttons. The premise: instead of building a store or website and hoping somebody finds it, go set up shop where the traffic already is, where buyers are already buying.
The book covered over 300 platforms and marketplaces across niches. A decade later, I wanted to revisit the idea.
Are those platforms tapped out? What new ones have shown up? And does the same principle work offline?
This episode is a tour through the legacy platforms that are still thriving, the newer marketplaces that could be the next big wave, and a few examples of entrepreneurs applying the same strategy in the physical world.
Tune in to Episode 762 of the Side Hustle Show to learn:
which "legacy" buy buttons platforms from 2016 are still worth building on today
newer marketplaces like Whatnot, Outschool, and Teachers Pay Teachers that didn't exist (or weren't obvious) a decade ago
how to apply the buy buttons strategy offline, from mobile coffee carts to vending machines
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