#148 How this CEO is building a Global Coffee Empire | Praveen Jaipuriar| CCL Products | Ashish Airon

The untold story of Continental Coffee Limited (CCL) - India's coffee giant that supplies to major brands worldwide. CEO shares the fascinating journey of building a coffee empire. 🔥 In this episode, discover: - Why coffee is the world's 2nd most traded commodity after oil - How CCL manages 1000+ unique coffee blends - The secret behind your favorite coffee brand - Why coffee prices shot up from $2000 to $5500 per ton - The future of India's coffee culture 💼 About Continental Coffee Limited (CCL): - 75,000+ metric ton production capacity - Supplies to major global brands - First freeze-dried coffee plant in India - Exports to 90+ countries 🎓 Business Insights: - B2B to B2C transition strategy - Supply chain management during global crisis - Product differentiation in commodity business - Market expansion tactics #CoffeeIndustry #BusinessSuccess #StartupIndia #CEOInterview #IndianBusiness#BusinessSuccess #CoffeeIndustry #StartupStory #IndianBusiness #Entrepreneurship ⏱️ Timestamps 00:00 - Journey from Steel City to Coffee Giant 02:45 - First Job: Door-to-Door Sales Story 07:30 - Transition to Continental Coffee 10:15 - CCL's Global Coffee Empire Explained 13:20 - The Secret of 1000 Coffee Blends 16:45 - Coffee: World's 2nd Most Traded Commodity 19:30 - The $5500 Per Ton Coffee Crisis 22:15 - Building a Consumer Brand 25:40 - Global Supply Chain Challenges 29:10 - India's Coffee Revolution 33:25 - Future Growth Strategy 36:50 - Coffee: Recession-Proof Business 38:15 - CEO's Success Secrets © BlitzBusiness Indian Podcast 2024 Follow BlitzBusiness & Ashish Airon: Instagram: https://www.instagram.com/blitzbusinesstalk/, https://www.instagram.com/ashishairon X : https://x.com/ashishairon LinkedIn: https://www.linkedin.com/in/ashishairon/, https://www.linkedin.com/company/blitzbusiness-indian-podcast